Growfin and Zuora Partner on AI-Powered Order-to-Cash Solution

Growfin

Growfin and Zuora partnered to offer enterprise companies a collections and cash flow management solution powered by artificial intelligence.

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    The solution uses agentic AI to help enterprise finance teams adapt to each customer’s behavioral collection signals and enhance the end-to-end order-to-cash process, the companies said in a Thursday (Aug. 14) press release.

    The solution combines the capabilities of Growfin’s AI-native accounts receivable automation software and Zuora’s monetization platform, according to the release.

    “Our partnership with Zuora reinforces our strong commitment to bringing the power of agentic AI to transform cash flow predictability,” Growfin co-founder and CEO Aravind Gopalan said in the release.

    Daniel Enekes, vice president, strategic partnerships and mergers and acquisitions at Zuora, said in the release: “Enterprises need to adapt quickly, simplify complex collections processes, and unlock cash flow with confidence. Together with Growfin, we’re reimagining the overall revenue experience to accelerate cash flow.”

    The PYMNTS Intelligence report “AI Power: The Technology Transforming Accounts Receivable” found that intelligent accounts receivable ecosystems are using behavioral insights and personalized outreach to encourage timely payments and strengthen customer relationships.

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    AI-powered accounts receivable solutions are also enabling finance teams to forecast delinquencies, reduce collection costs and automate interventions, according to the report.

    Billtrust said in July that its Collections solution now includes AI-powered agentic email, dispute management, credit review and collections analytics.

    With these new features, the solution brings together the relevant data and documents needed to respond to emails, tracks disputes and pauses them from dunning workflows, helps teams assess new credit applications and monitor and manage credit, and provides real-time visibility into collections performance using industry-standard key performance indicators.

    Spanish startup Murphy raised $15 million for its AI-powered debt collection offering in July, saying it reimagines the debt servicing process with a combination of AI voice agents, “omnichannel outreach” and behavioral personalization.

    Jeppe Zink, partner at Northzone, which led Murphy’s pre-seed/seed funding round, said at the time in a press release: “Debt servicing is a $300+ billion global industry that is ripe for disruption. After reviewing countless verticals, this stood out as a space where AI can make a major impact.”

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