Apple Readies Introduction of AI Agent-Like Siri

Apple is preparing to unveil a new version of its Siri voice assistant that will be more like an artificial intelligence agent and will interact in a conversational way through both text and voice, Bloomberg reported Tuesday (March 24), citing unnamed sources.

The updated Siri will be able to tap into messages, notes and emails to respond to requests; complete tasks within apps; access news content; and search the web, according to the report.

Apple plans to unveil the new Siri on June 8, the first day of its annual Worldwide Developers Conference (WWDC), the report said.

Further in the future, Apple’s plans for AI-related products include a standalone app for Siri as well as a new systemwide “Ask Siri” feature that will work across Apple’s apps, per the report, which again cited unnamed sources. The company is currently testing these potential offerings.

Apple did not immediately reply to PYMNTS’ request for comment.

The company said in a Monday (March 23) press release that it will share its advancements in artificial intelligence at WWDC, which the company will host online June 8-12.

“WWDC26 will spotlight incredible updates for Apple platforms, including AI advancements and exciting new software and developer tools,” Apple said in the release.

It was reported March 10 that the company was working on developing an updated version of Siri and that this work had delayed a long-awaited launch of Apple’s smart home display device that had been scheduled to launch last year.

PYMNTS reported in January that Apple CEO Tim Cook said during an earnings call that the company’s AI, Apple Intelligence, will serve less as a standalone product and more as an operating-system-level capability that can raise the value of the company’s entire ecosystem and create room to monetize across hardware and services.

“We’re bringing Intelligence to more of what people love,” Cook said. “And we’re integrating it across the operating system in a personal and private way. And I think that by doing so it creates great value and that opens up a range of opportunities across our products and services.”

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