FeedMe Launches, Easing Food Delivery Decision Making

Seattle tech veterans Michael Shim and Jason Allen quit their jobs at HBO and Porch respectively to tackle the problem of many consumers face when getting food delivered: which service to choose.

FeedMe, a food delivery aggregator, is their solution to the confusion.

“FeedMe’s goal is be the front page of restaurant delivery,” Shim told GeekWire. “We want to remove the drudgery and frustration of ordering restaurant food.”

The service searches across a growing number of food delivery providers, including Amazon Prime Now, GrubHub, Postmates, Eat24, Caviar, UberEats, BiteSquad and more, so that the hungry consumer doesn’t have to.

“The idea for FeedMe stemmed from my wife and I getting sick of always having to look at the different delivery providers just to find who would deliver a specific restaurant,” Shim explained. “There was a specific ramen place that we liked that ended up switching from Caviar, to Postmates, to Doordash.”

Not only that, but prices often vary widely based on the provider being used.

In some cases, Shim noted, the same restaurant may have prices ranging from $30 to $60 and wide gaps in delivery times for the same $30 order, simply based on the delivery service selected.

While FeedMe neither actually performs any food delivery nor is affiliated with any one provider, it attempts to take the pain out of trying to get a meal delivered. It aims to serve as a hub for those trying to find the best restaurant or food selection for delivery.