Swap Raises $100 Million to Expand Global Commerce Solutions Platform

Swap raised $100 million in a Series C funding round to continue expanding the capabilities and reach of its global commerce solutions platform.

The platform was initially focused on returns but has since been expanded to include cross-border commerce and tax and demand planning, the company said in a Wednesday (Jan. 7) press release.

With the new capital, Swap will continue to add commerce innovations, enter new markets and bolster its payments capabilities, according to the release.

The company will invest in digital payments and monetizing transactions; expand into new geographic regions; and enter new verticals that it said are underserved, including beauty, home goods and consumer technology, per the release.

“We have built an existing fleet of products that enable any brand to scale globally,” Swap founder and CEO Sam Atkinson said in the release. “Building upon this foundation of global commerce solutions, we will continue to help brands reach their full potential, leveling up on the promise to be the go-to platform for brands to sell anywhere, anticipate intent and convert more business.”

Swap’s latest funding round was co-led by DST Global and ICONIQ, which also invested previously, according to the release.

“Our new investment doubles down on our belief that in today’s world, brands need sophisticated, end-to-end tools to optimize their operations,” ICONIQ General Partner Seth Pierrepont said in the release. “Swap is forging that path for brands of all sizes, and we are excited to be a part of it.”

Swap raised $9 million in a Series A round in April 2024 to launch its global eCommerce platform, and the company raised $40 million in a Series B round to expand into new markets and verticals and launch new products.

In January 2025, Swap partnered with tax compliance automation software maker Avalara to allow for cross-border compliance for brands selling on marketplaces and platforms around the world.

“We’re thrilled to deepen our partnership with Avalara and its team of cross-border compliance experts and empower direct-to-consumer brands to access new markets across the globe, reaching their full potential,” Cian Wright, vice president of strategic growth at Swap, said at the time in a press release.