Video Game Commerce Startup Xsolla Introduces Mobile Solution

Video game commerce company Xsolla has introduced a mobile game commerce solution designed to manage mobile games beyond the app stores.

“Game developers of all sizes face many challenges working within the current app store business model — from discoverability and limited player data to scaling and low profit margins,” Xsolla President Chris Hewish said in a Tuesday (Jan. 26) press release.

“Our new Mobile Game Commerce solution helps developers overcome these restraints and succeed by creating a seamless experience that drives revenue back to those making the games,” he added.

Powered by Transaction Engine and Business Engine to help developers and publishers market, sell, connect and optimize their games globally, Xsolla Mobile Game Commerce solution is designed to level up and manage mobile games beyond app stores.

The solution provided the tools to successfully operate PC and online versions of their mobile games, and create top-up experiences for players to add virtual currencies to their accounts, the release indicated.

“Game developers of all sizes face many challenges working within the current app store business model — from discoverability and limited player data to scaling and low profit margins,” Hewish said.

The solution has been adopted by a number of developers, including Nexters, Netease and Gtarcade, the company said.

Xsolla services the video game industry and its product suite helps indie businesses to enterprise companies.