Harley Davidson

Checkout Data Helps Icons (and Upstarts) Flex Brand Muscle

Checkout Data Helps Icons (and Upstarts) Flex Brand Muscle
Checkout Data Helps Icons (and Upstarts) Flex Brand Muscle
September 23, 2022  |  Consumer Insights

Ideas around using data insights to pinpoint what value and experience really mean to consumers as huge economic trends overlap are the obsession of brands,...

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High-Tech Vehicle Spinoff Parade Continues as Harley-Davidson Lists Electric Motorcycle Unit
High-Tech Vehicle Spinoff Parade Continues as Harley-Davidson Lists Electric Motorcycle Unit
December 13, 2021  |  SPAC

Get the Full Story Complete the form to unlock this article and enjoy unlimited free access to all PYMNTS content — no additional logins required....

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Digitally Connected Bikers Drive Harley’s New D2C Sales Effort
Digitally Connected Bikers Drive Harley’s New D2C Sales Effort
July 23, 2021  |  Retail

With the pandemic starting to appear in the rearview mirror, Harley-Davidson is taking a bold step toward meeting customers where they are by selling nearly...

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Harley-Davidson Taps Amazon For Merchandise Sales
Harley-Davidson Taps Amazon For Merchandise Sales
October 01, 2018  |  Retail

To better reach millennials, Harley-Davidson is looking to Amazon. The motorcycle maker will offer merchandise such as riding gear and apparel through the eCommerce retailer,...

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The Trade War Will Hit Some Retailers Harder Than Others
The Trade War Will Hit Some Retailers Harder Than Others
June 27, 2018  |  Retail

The theory is that a strong U.S. economy — buttressed by record employment and enthused consumer spending — will mean U.S. business can withstand a...

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Tech Center: Milwaukee Moves Up Tech Food Chain
Tech Center: Milwaukee Moves Up Tech Food Chain
July 11, 2017  |  Tech Center

Milwaukee, Wisconsin, known for its breweries and scenic views,  has long been heralded as the place to go to relax and have a “cold one.”...

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