loyalty

Loyalty programs are structured marketing strategies designed by merchants to encourage customers to continue to shop at or use the services of businesses associated with each program.

Costco Leans Into Memberships Amid Tariff Uncertainty
Costco Leans Into Memberships Amid Tariff Uncertainty
March 06, 2025  |  Earnings

As the Trump administration rolls out — and rescinds — tariffs on Canada and Mexico, investors were anxious to learn how the policy would impact Costco....

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David’s Bridal Announces CEO Transition, New ‘Asset-Light, AI-Powered Business Model’
David’s Bridal Announces CEO Transition, New ‘Asset-Light, AI-Powered Business Model’
March 05, 2025  |  Retail

David’s Bridal is set to make a CEO transition and several other leadership changes as it shifts to an “asset-light, AI-powered business model.” Effective April...

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Lowe’s Targets Pro Growth and Digital Innovation Amid Tough Macro Environment
Lowe’s Targets Pro Growth and Digital Innovation Amid Tough Macro Environment
February 26, 2025  |  Earnings

Similar to themes from The Home Depot’s fourth-quarter earnings reported this week, Lowe’s is investing strategically in its digital and in-store offerings to enhance value...

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Study Finds Tech-Powered Shopping Tools Drive New Demand for Rewards
Study Finds Tech-Powered Shopping Tools Drive New Demand for Rewards
February 26, 2025  |  Consumer Insights

In the U.S., mobile phones have become an essential tool for shopping, forever changing how consumers engage with retailers. Mobile-first shopping is no longer a...

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Will Delta’s $30,000 Compensation Build Long-Term Loyalty or Simply Ease Immediate Crisis?
Will Delta’s $30,000 Compensation Build Long-Term Loyalty or Simply Ease Immediate Crisis?
February 24, 2025  |  Loyalty & Rewards

When Delta Air Lines Flight 4819 crashed and landed upside down at Toronto Pearson International Airport on Feb. 17, it was a traumatic event that...

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Etsy Prioritizes Mobile App and Loyalty Program to Up Consumer Engagement
Etsy Prioritizes Mobile App and Loyalty Program to Up Consumer Engagement
February 19, 2025  |  eCommerce

In 2024, Etsy focused on strengthening its core offerings, specifically its mobile app and the launch of its new loyalty program, to retool customer engagement...

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Beyond Flat Fees: The Rise of Hybrid Subscription Models
Beyond Flat Fees: The Rise of Hybrid Subscription Models
February 13, 2025  |  Subscription Commerce

New models. New ads. New pricing tiers. The subscription economy has been active, to say the least, with YouTube CEO Neal Mohan revealing TV screens...

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The Year in Amazon vs Walmart, and a Look Into 2025
The Year in Amazon vs Walmart, and a Look Into 2025
December 27, 2024  |  Retail

As 2024 comes to a close, the retail sector remains defined by the intense rivalry between Amazon and Walmart. Over the course of the year,...

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 Kroger’s Digital Engagement Strategy Drives Growth Amid Sluggish Sales
 Kroger’s Digital Engagement Strategy Drives Growth Amid Sluggish Sales
December 05, 2024  |  Earnings

Despite Kroger’s third-quarter results taking a slight a dip, digital growth is still making a splash. Kroger’s digital transformation continues to show promising results as...

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