loyalty program

Loyalty programs are structured marketing strategies designed by merchants to encourage customers to continue to shop at or use the services of businesses associated with each program. These programs exist covering most types of commerce, each one having varying features and rewards-schemes.

Leafbuyer Technologies Buys Greenlight Technologies To Expand Its Cannabis Markets

Leafbuyer Technologies Buys Greenlight Technologies To Expand Its Cannabis Markets
Leafbuyer Technologies Buys Greenlight Technologies To Expand Its Cannabis Markets
November 08, 2018  |  Partnerships / Acquisitions

Leafbuyer Technologies, the cannabis technology company, announced Thursday (November 8) it has acquired Greenlight Technologies, a California-based application development company. Get the Full Story Complete...

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Google Gearing Up To Add Rewards To Google Play Store
Google Gearing Up To Add Rewards To Google Play Store
September 06, 2018  |  Loyalty & Rewards

Google may be gearing up to launch a reward system aimed at getting customers to make all their purchases via the Google Play Store. Get...

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J. Crew Launches Its First Rewards Plan To Win Back Shoppers
J. Crew Launches Its First Rewards Plan To Win Back Shoppers
August 01, 2018  |  Loyalty & Rewards

J.Crew has launched its first rewards program in a bid to lure back shoppers. Get the Full Story Complete the form to unlock this article...

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Starbucks Mobile Order Tool Accounts For 13 Percent Of US Sales
Starbucks Mobile Order Tool Accounts For 13 Percent Of US Sales
July 27, 2018  |  Earnings

Loyalty and mobile continued to do some productive lifting for Starbucks in its fiscal third quarter of 2018, as those two factors contributed to an...

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Starwood Devalues Points On Amex Card
Starwood Devalues Points On Amex Card
July 12, 2018  |  Loyalty & Rewards

Users of the Starwood Preferred Guest (SPG) American Express (Amex) card aren’t happy with the changes coming to their cards, which give them one-third fewer reward points...

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Nike Live To Provide Unique Shopping Experience For Loyalty Members
Nike Live To Provide Unique Shopping Experience For Loyalty Members
July 09, 2018  |  Retail

Nike is launching Nike Live, a new shopping concept for local members of the company’s NikePlus loyalty program. The first location, Nike by Melrose, will...

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