MindBody

Mindbody and MyFitnessPal Say Customer Lifetime Value Metrics Challenged by Data

Mindbody and MyFitnessPal Say Customer Lifetime Value Metrics Challenged by Data
Mindbody and MyFitnessPal Say Customer Lifetime Value Metrics Challenged by Data
March 30, 2023  |  Subscriptions

Tracking customer lifetime value (LTV) is common practice across many segments. Still, PYMNTS research has revealed a gap in LTV tracking among subscription merchants that...

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Mindbody Names Ex-Classpass Head Lanman as New CEO
Mindbody Names Ex-Classpass Head Lanman as New CEO
August 02, 2022  |  Personnel

Wellness tech platform Mindbody has appointed industry veteran Fritz Lanman as its new chief executive officer. Get the Full Story Complete the form to unlock...

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Wellness Platform Mindbody Buys Subscription Service ClassPass
Wellness Platform Mindbody Buys Subscription Service ClassPass
October 13, 2021  |  Partnerships / Acquisitions

Mindbody, a wellness experience technology platform, has agreed to buy ClassPass, a monthly subscription service providing access to a large network of fitness and wellness...

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Report: ClassPass, Fitness Tech Firm MindBody Eye Merger, IPO
Report: ClassPass, Fitness Tech Firm MindBody Eye Merger, IPO
May 04, 2021  |  Partnerships / Acquisitions

ClassPass and Mindbody, which provide technology to fitness companies worldwide, have been discussing a merger, Bloomberg reported, citing unnamed sources. Get the Full Story Complete...

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MINDBODY Goes Private In Deal With Vista Equity Partners
MINDBODY Goes Private In Deal With Vista Equity Partners
December 26, 2018  |  Mobile Applications

Software company MINDBODY, which makes platforms for the fitness industry, will become a private company after a brief stint as a public one. Get the...

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MINDBODY Co Data Breach Could Impact 113.5M Users
MINDBODY Co Data Breach Could Impact 113.5M Users
October 12, 2018  |  Security & Fraud

FitMetrix, a fitness technology and performance tracking company owned by MINDBODY, has suffered a data breach that could impact 113.5 million users. The company, which...

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