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Disrupting Wellness DTC With Text Messaging

Disrupting Wellness DTC With Text Messaging
Disrupting Wellness DTC With Text Messaging
September 06, 2019  |  Retail

The power of marketing to persuade is an interesting phenomenon in the age of Instagram because, stated simply, some ideas look better in pictures than...

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Why Mobile Phones Are The Better Consumer Authentication Mousetrap
Why Mobile Phones Are The Better Consumer Authentication Mousetrap
August 07, 2019  |  Authentication

At this point in 2019, we’ve all dealt with some flavor of two-factor authentication that uses SMS one-time passcodes. We attempt a sign-in and see a...

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Truecaller Thinks It Can Beat Paytm In India
Truecaller Thinks It Can Beat Paytm In India
June 14, 2018  |  South Asia

While Sweden’s Truecaller is not new to the Indian payments ecosystem, it entered the India mobile market over a year ago during the launch of...

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Text As Context For Banking In The Digital Age
Text As Context For Banking In The Digital Age
October 19, 2017  |  Innovation

Finding the message behind the messenger bot isn’t hard, with intelligent assistants such as Capital One’s Eno giving consumers choice in how they manage banking...

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Facebook Tests Face ID
Facebook Tests Face ID
October 02, 2017  |  Facebook

Facebook is testing out its own version of Apple’s Face ID as a way to verify users’ identities so they can regain access to their...

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CTA Tests Out Night Game Alerts To Make Commuting Easier During Ballgames
CTA Tests Out Night Game Alerts To Make Commuting Easier During Ballgames
August 18, 2017  |  Mobile

The Chicago Transit Authority (CTA) announced news it is testing out a new notification program. Red Line customers commuting from downtown stations can sign up to...

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