At a time when more shopping is being done on mobile devices or with one in-hand, the need for a synchronous experience is a retail must. “I always look at myself, my family and the people around me and how they shop,” Fabletics SVP and...
Athletic wear brands looking to win consumers’ direct digital loyalty are turning to membership models. Athleisure retailer Lululemon shared Thursday (Dec. 8) in its third quarter 2022 financial results that its direct-to-consumer (D2C) revenue increased 31% year over year, accounting for 41% of total saels. “Our...
Activewear producer Outdoor Voices is mulling putting itself up for sale, Bloomberg News reported, citing unnamed sources. An advisor is helping the company explore options and while selling the closely held business is one option, ownership could choose another course, Bloomberg reported. Another option is...
Simon Sinek, the business guru who has the third most popular TED Talk of all time, once wrote: “People don’t buy what you do; they buy why you do it. And what you do simply proves what you believe.” Anyone who works at fashion brand...
March 02, 2023
Activewear was a standout performer during a quarter in which American Eagle Outfitters earned its second-highest revenue. The clothing, accessories and personal care products retailer reported the “rapid success” of its lingerie brand Aerie’s extension into activewear and that its core brand American Eagle launched a sub-brand focused on men’s activewear in January, according to a Wednesday […]
August 12, 2022
Activewear producer Outdoor Voices is mulling putting itself up for sale, Bloomberg News reported, citing unnamed sources. An advisor is helping the company explore options and while selling the closely...
January 17, 2020
With her new adidas x Ivy Park activewear collection, which gets its start online and in Adidas stores at midnight, Adidas is betting on pop icon Beyoncé. Her Ivy Park...
December 04, 2019
Cowen believes Lululemon could be the next Nike, as it raised its price target on the stock to $250. “Assuming LULU can sustain an NKE-like free cash flow multiple, we...
