Endoresements news and trends

LeBron And Nike Make A Lifelong Commitment

December 22, 2015
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LeBron And Nike Make A Lifelong Commitment

December 22, 2015
LeBron James’ personal financial outlook looks pretty solid. This week, the sports world — which has seen more and more handsome royalties paid out to its star players by big brands — watched as a lifetime endorsement deal was signed between James and apparel retailer Nike estimated to be worth as much as $500 million. […]