Amid today’s hostile macroclimate, the CFO role has taken on increased importance. Daniella Turenshine, chief financial officer at direct-to-consumer (DTC) healthcare apparel and lifestyle brand FIGS, knows this all too well. Turenshine tells PYMNTS that with market conditions constantly changing and past events shaping the future,...
To achieve relevancy with consumers, brands must exhibit authenticity and a clear mission, although what this looks like can vary from brand to brand. For example, Elie Seidman, former CEO of Tinder and current interim CEO of Fast Growing Trees, explained in a recent interview...
June 06, 2023
Amid today’s hostile macroclimate, the CFO role has taken on increased importance. Daniella Turenshine, chief financial officer at direct-to-consumer (DTC) healthcare apparel and lifestyle brand FIGS, knows this all too well. Turenshine tells PYMNTS that with market conditions constantly changing and past events shaping the future, it is important for CFOs to “focus on how to […]