Optblue news and trends

Amex Looks Past Costco And Toward Loyalty
News // July 23, 2015

While American Express spent much of its first quarter earnings call backpedaling, it spent most of its second quarter earnings call pedaling forward. For Amex, looking forward means looking to 2016 when the company will end its 16-year deal with Costco. This also means looking toward what the company can...

Quick Reads
Amex Aims to Onboard Thousands of Small Australian Merchants

December 17, 2023
American Express has launched a campaign to increase acceptance of its cards in Australia. The company’s OptBlue program is set to onboard “thousands” of small merchants onto American Express’s network via two merchant acquirers, Fiserv and Tyro, the company said in a news release provided to PYMNTS Sunday (Dec. 17). According to the release, OptBlue […]