Google Play’s four top-grossing apps have seen a 10 percent increase in revenue from their game apps in Europe since the debut of Pokémon GO. A theory is that, once consumers use one mobile app, they are encouraged to try another. So, does that mean...
Is it really a surprise that Apple’s iPhone sales are dropping? After all, the market is becoming saturated, the iPhone as a product is maturing and a new model is slated for launch in September. But the ripple effects of this predictable turn of events...
There’s a conundrum that’s appearing in developing countries and emerging markets, and it’s having a ripple effect on everyone from global retailers to the man on the streets of Bangalore. It’s a situation where an advance in one part of an economy is cannibalizing progress...
Can one product revitalize an entire industry? The latest ‘Star Wars’ installment could stand as an example of how the massive success of one brand’s offering can benefit even its competitors; on the other hand, there’s a chance that so much consumer attention on a...
February 04, 2022
The pandemic brings us into 2022 with a sense of optimism. Get the Full Story Complete the form to unlock this article and enjoy unlimited free access to all PYMNTS content — no additional logins required. yesSubscribe to our daily newsletter, PYMNTS Today. By completing this form, you agree to receive marketing communications from PYMNTS […]
August 30, 2016
Google Play’s four top-grossing apps have seen a 10 percent increase in revenue from their game apps in Europe since the debut of Pokémon GO. A theory is that, once...
