Virtual Reality news and trends

Meta’s AI Shopping Gamble Tests Virtual Retail
artificial intelligence // October 25, 2024

Shoppers may soon browse digital clothing racks and try on virtual jewelry from their living rooms with the help of artificial intelligence (AI) as Meta pushes its vision of a new augmented reality headset. Retail analysts say the company’s combination of AI and augmented reality...

Apple Faces ‘Chicken-or-Egg Problem’ as Vision Pro Interest Flags
Apple // October 13, 2024

Apple is reportedly struggling to land major software makers to build apps for its Vision Pro. It’s a difficulty that threatens to hold back new advances the mixed reality headset, Apple’s biggest new device in several years, The Wall Street Journal (WSJ) reported Sunday (Oct....

Zuckerberg Tries On Meta’s Wearable Tech Plans for the Connected Economy
Connected Economy // September 25, 2024

On Wednesday (Sept. 25), the first of Meta’s two-day Meta Connect 2024 conference, Meta CEO Mark Zuckerberg unveiled an ambitious vision for the future of wearable technology. The event showcased significant innovations, particularly the highly anticipated Orion augmented reality (AR) glasses, which aim to redefine...

Report: Meta Ends Work on Premium Mixed-Reality Headset
Meta // August 23, 2024

Meta has reportedly ended its work on developing a premium mixed-reality headset after seeing Apple struggle to sell its own pricey offering in that category. After planning to add a new product to compete with Apple’s Vision Pro, Meta told employees at its Reality Labs...

Interviews & Exclusives
Meta’s AI Shopping Gamble Tests Virtual Retail

October 25, 2024
Shoppers may soon browse digital clothing racks and try on virtual jewelry from their living rooms with the help of artificial intelligence (AI) as Meta pushes its vision of a new augmented reality headset. Retail analysts say the company’s combination of AI and augmented reality could change how consumers shop. It would allow them to […]

Zuckerberg Tries On Meta’s Wearable Tech Plans for the Connected Economy

September 25, 2024
On Wednesday (Sept. 25), the first of Meta’s two-day Meta Connect 2024 conference, Meta CEO Mark Zuckerberg unveiled an ambitious vision for the future of wearable technology. The event showcased...

Dartmouth Business School Says Digitizing Campus Life Extends Beyond Academics

March 12, 2024
Higher education has shifted from its traditional roots, with universities and colleges adapting and embracing digital tools and technologies to enhance the campus experience and meet the changing needs of...

Walmart and Amazon Race to Provide Best Virtual Try-On Experiences

March 08, 2024
As augmented reality and virtual reality expand the possibilities for eCommerce, Walmart and Amazon are stepping up their digital try-on capabilities to drive conversion. Walmart shared via emailed announcement Wednesday (March 6) that it...

Quick Reads
Apple: New Products May Lower Overall Profit Margins

November 05, 2024
Big Tech firm Apple is warning investors that its newest lines of products may not live up to the success of its iPhones. This comes as it ventures into new technology like artificial intelligence and wearable tech like virtual reality headsets, according to a Tuesday (Nov. 5) report from the Financial Times. In its Form […]

Apple Faces ‘Chicken-or-Egg Problem’ as Vision Pro Interest Flags

October 13, 2024
Apple is reportedly struggling to land major software makers to build apps for its Vision Pro. It’s a difficulty that threatens to hold back new advances the mixed reality headset,...

Report: Meta Ends Work on Premium Mixed-Reality Headset

August 23, 2024
Meta has reportedly ended its work on developing a premium mixed-reality headset after seeing Apple struggle to sell its own pricey offering in that category. After planning to add a...

Six Flags Launches Roblox Metaverse Experience With Rewards Program

June 28, 2024
Six Flags, an operator of theme parks and water parks, has launched a metaverse experience on Roblox that includes a rewards program. The Six Flags Metaverse on Roblox offers virtual roller...