In 2024, voice automation will continue to rapidly gain traction in the restaurant industry, boosting drive-thru efficiency and better meeting consumer demand for the channel, according to White Castle’s Jamie Richardson. Richardson, vice president of marketing and public relations at the quick-service restaurant (QSR) chain,...
With quick-service restaurants (QSRs) weighing the advantages and disadvantages of relying on third-party aggregators, White Castle is leveraging Uber’s white-label platform, Uber Direct, for delivery driver labor. The burger chain, which has more than 350 locations, announced Thursday (Sept. 21) that it is adding delivery...
Fast-food chain White Castle is set to expand the use of artificial intelligence (AI)-powered ordering. The restaurant had already been offering that capability at some of its locations through a partnership with AI company SoundHound, but it has agreed to expand the tech to more...
As restaurants expand their grocery store offerings, White Castle is doubling down on branded beer. On Thursday (March 30), the quick-service restaurant (QSR) chain announced the launch of its second beer in partnership with Evil Genius Beer Company, dubbed “Main Character Energy,” following a previous...
August 02, 2023
Fast-food chain White Castle is set to expand the use of artificial intelligence (AI)-powered ordering. The restaurant had already been offering that capability at some of its locations through a partnership with AI company SoundHound, but it has agreed to expand the tech to more than 100 White Castles by the end of next year, […]
February 28, 2022
Restaurants’ continuing labor challenges, exacerbated by consumers’ rising demand for restaurant meals, are making rapid digital innovation more important than ever in the industry, with brands relying on new technologies...
