Subscriptions

Subscriptions
Taco Bell Launches Nacho Fry Subscription as Restaurants Tap Memberships
November 14, 2023

Following on the success of its limited-time taco subscriptions, quick-service restaurant (QSR) giant Taco Bell is expanding the model beyond just tacos. The restaurant chain announced Tuesday (Nov. 14) that it is launching the Nacho Fries Lover’s Pass, an offer exclusively available to Rewards Members,...

Subscriptions
Retail Subscribers Like to Stick With What’s Familiar
November 13, 2023

When consumers with retail subscriptions subscribe to new services, PYMNTS Intelligence reveals, they are more likely to stick with what they know than to branch out to new kinds of subscriptions. By the Numbers The PYMNTS Intelligence report “The Impact of Subscription Models on Consumer...

Subscriptions
Duolingo Drives 160% Two-Year Subscriber Growth With Constant Tinkering
November 10, 2023

Duolingo is seeing subscription growth, launching new tiers and constantly testing new features and enhancements to drive revenue and lifetime value (LTV). The company shared in its third-quarter 2023 earnings report Wednesday (Nov. 8) that total paid subscribers increased by 60% year over year to...

Subscriptions
BarkBox Says Financial Pressures Hurt D2C Subscription Acquisition, Not Retention
November 09, 2023

Bark is seeing consumers’ budget pressures take a toll on new subscribers, but those who are already enrolled continue to subscribe despite these challenges. The company, which is behind the direct-to-consumer (D2C) dog toy and treat subscription service BarkBox, noted on a call with analysts...

Subscriptions
Peloton Still Can’t Convince Subscribers to Pay 
November 02, 2023

As Peloton has been exploring various strategies in its quest to regain the success it achieved during the pandemic, the story of the brand has been inconsistent.   In the latest quarterly report released on Thursday (Nov 2), Peloton’s rental service stood out as an area...

Subscriptions
Leading Subscription Services Allow Consumers to Come and Go
October 31, 2023

When it comes to gaining and maintaining customers in the competitive retail subscriptions space, PYMNTS Intelligence reveals, offering the ability for consumers to pause and resume service as they please may be key. By the Numbers PYMNTS Intelligence’s study “Decision Guide: How Retail Subscription Merchants...

Subscriptions
Sirius Taps Data-Backed Personalization to Drive Subscription Engagement
October 31, 2023

As SiriusXM looks to drive usage amid stalled subscriber growth, in the face of ongoing competition from streaming subscriptions, the broadcasting company is turning to personalized recommendations to keep listeners engaged. The company shared in its third-quarter financial results that subscriber revenue saw a slight...

Subscriptions
Wheels Up Creates SMB Private Jet Membership in Bid for Recurring Revenue
October 31, 2023

As more businesses take on a monthly subscription model to offer their services, even private jets are getting the membership treatment, with Wheels Up bringing more corporate customers into the fold. The on-demand private aviation company announced Tuesday (Oct. 31) the launch of its Up for Business...

Subscriptions
Tech Giants Drive Subscription Growth Across Consumers’ Daily Activities
October 31, 2023

From business to leisure, the largest tech companies are driving recurring revenue from every part of consumers’ day-to-day routines with their subscription offerings. Take, for instance, Microsoft, which discussed in its earnings call last week growth in both its most work-focused subscriptions — its Office...