Subscriptions

Subscriptions
Payments Vaulting Seen as Competitive Differentiator for Subscription Commerce
February 16, 2024

Joe Meuse, vice president of product at Spreedly, told PYMNTS that subscription-based business models face challenges and opportunities in meeting customers’ demands in the digital age. At a high level, he said, when it comes to subscription payments businesses, “you need to make sure that...

Subscriptions
1 in 3 Subscription Merchants Offers Social Media Sign-Ups 
February 13, 2024

As consumers increasingly turn to social media to meet more of their day-to-day needs, a small but significant share of subscription merchants is leveraging these platforms to bring consumers on board, PYMNTS Intelligence revealed. By the Numbers The PYMNTS Intelligence study “The Replenish Economy: A...

Subscriptions
ZOZOFIT: Social Networking Drives Long-Term Engagement for Fitness Subscriptions
February 09, 2024

As fitness subscriptions look to drive retention and build long-lasting customer relationships, ZOZOFIT is finding that including elements of social networking goes a long way toward boosting engagement over time. In an interview with PYMNTS, Madeleine Kanazawa, vice president of marketing at ZOZO USA, the...

Subscriptions
Half of Discount Refill Subscribers Double Down
February 08, 2024

Once consumers get used to the subscribe-and-save model, many start piling these subscriptions on. By the Numbers For the report “The Impact of Subscription Models on Consumer Choice,” PYMNTS Intelligence surveyed a panel of more than 2,100 U.S. consumers to get a better understanding of...

Subscriptions
Disney Taps Taylor Swift Fandom to Drive Subscriptions as Streamers Generate Buzz
February 08, 2024

With streaming services increasingly looking to buzzy, much-anticipated events to drive customer acquisition, Disney+ is using Swifties’ enthusiasm to grow its audience. The media giant announced Wednesday (Feb. 7) during a call discussing its first-quarter fiscal 2024 earnings results that it will be the exclusive...

Subscriptions
Snapchat Turns to Subscriptions, AI Features to Offset Declining ARPU
February 07, 2024

As Snapchat struggles with declining revenue per user, the social media platform is looking to its burgeoning subscription offering, and its artificial intelligence (AI) capabilities therein, to bring in more revenue. The app’s parent company, Snap, reported in its Q4 and full year 2023 financial results Tuesday...

Subscriptions
Freelancers Embrace Subscriptions for Personalized Work Tech, Says Groove CEO
February 02, 2024

As freelancing, remote employment and other new models of work emerge, coworking app Groove is seeing demand rise for subscription services that can aid consumers in structuring their workday, building their own tech stacks suited to their needs. In an interview with PYMNTS, Josh Greene,...

Subscriptions
TechCrunch Cuts Subscription Program as Consumers Cancel Media Memberships
January 31, 2024

Amid ongoing financial pressures, consumers are making difficult decisions about which subscriptions provide enough value to keep and which to cancel, and against this backdrop, TechCrunch has found its subscription business too costly to maintain. According to an internal memo Monday (Jan. 29) viewed by...

Subscriptions
Experian Launches Service to Secure Savings and Cancel Unwanted Subscriptions
January 29, 2024

Experian launched a new feature that can identify opportunities for consumers to save on recurring bills and paid subscriptions. The free savings scan feature is available to consumers who enroll in a free or paid Experian membership and connect their bank and credit card accounts,...