Device Overload: Super Apps Promise Digital Consolidation

Super Apps For The Super Connected - October 2022

Forty percent of millennials want to cut through their tangled online lives with a single, central command hub — a “super app” — and they are not alone. For “Super Apps For The Super Connected,” a collaboration with PayPal, PYMNTS surveyed 9,904 consumers across four countries to explore the global demand for streamlined engagement with the ConnectedEconomy™.

Inside the October Report
  • 96M: Projected number of consumers across the U.S., the U.K., Australia and Germany who want to use a super app
  • 2: Average number of digital activities in which consumers engage monthly
  • 9: Average number of digital activities in which millennials engage monthly

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