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How a Farmers Market Experience for Pets is Driving Sales
How a Farmers Market Experience for Pets is Driving Sales
October 27, 2023  |  Retail

Pet parents today have elevated their expectations when it comes to caring for their furry companions. Beyond mere ownership, pets are now considered beloved family...

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Mastercard Partners MoonPay to Incorporate Web3 in Experiential Marketing
Mastercard Partners MoonPay to Incorporate Web3 in Experiential Marketing
October 25, 2023  |  Partnerships

Mastercard is set to incorporate additional Web3 technologies into its experiential marketing efforts. Get the Full Story Complete the form to unlock this article and enjoy...

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Brands Discover Snap Ads Are Clicking With Users 
Brands Discover Snap Ads Are Clicking With Users 
October 25, 2023  |  Earnings

In June, Snapchat CEO Evan Spiegel said the company’s adoption of artificial intelligence (AI) could give their advertising strategy a major boost. Get the Full Story Complete the form to...

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Google Reports Ad Revenue Recovery in Q3 After Rare Drop 
Google Reports Ad Revenue Recovery in Q3 After Rare Drop 
October 24, 2023  |  Google

Google saw its advertising revenue increase in the third quarter as it benefits from the same recovery that has lifted other tech companies as well.  Get...

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Paramount+ Rolls Out Premium Internationally as Streaming Giants Add Tiers
Paramount+ Rolls Out Premium Internationally as Streaming Giants Add Tiers
October 24, 2023  |  Streaming

As streaming subscriptions add new tiers to reach consumers across income groups, Paramount+ is rolling out its Premium tier around the world. Get the Full...

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Are Scare Tactics the New Way to Move Merchandise? 
Are Scare Tactics the New Way to Move Merchandise? 
October 21, 2023  |  Retail

In times of economic turbulence, brands and retailers have been known to turn to some pretty wild scare tactics to ensure that customers keep reaching...

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Meta Says Advertisers Want Better AI Chatbots
Meta Says Advertisers Want Better AI Chatbots
October 18, 2023  |  artificial intelligence

A top Meta executive says AI chatbots will help draw businesses as well as users. Get the Full Story Complete the form to unlock this article and...

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Free Samples Make Supermarket Comeback Amid Crowded Online Ad Space
Free Samples Make Supermarket Comeback Amid Crowded Online Ad Space
October 16, 2023  |  Retail

Amid a crowded digital ad space, brands are embracing an analog marketing tactic: free samples. Get the Full Story Complete the form to unlock this...

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California Bans Junk Fees, Anticipating Federal Efforts
California Bans Junk Fees, Anticipating Federal Efforts
October 09, 2023  |  Legal

California will ban junk fees beginning July 1, after the state’s governor signed a bill into law on Saturday (Oct. 7).  Get the Full Story...

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