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X Tests Three Tiers of Paid Accounts
X Tests Three Tiers of Paid Accounts
October 06, 2023  |  Subscriptions

Social media platform X is reportedly testing three tiers of premium service.  Get the Full Story Complete the form to unlock this article and enjoy unlimited...

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If the Shoe Fits: Manolo Blahnik, BMW and Amazon Turn to VR
If the Shoe Fits: Manolo Blahnik, BMW and Amazon Turn to VR
October 06, 2023  |  Retail

Virtual reality (VR) has emerged as a promising frontier, offering immersive experiences that can transport users to new realms. However, the question arises: should brands...

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X CEO Linda Yaccarino Says 1,500 Advertisers Have Returned
X CEO Linda Yaccarino Says 1,500 Advertisers Have Returned
September 28, 2023  |  Social Commerce

X CEO Linda Yaccarino has reportedly expressed optimism about the platform’s future profitability. Get the Full Story Complete the form to unlock this article and enjoy unlimited free...

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Amazon to Launch Ad-Supported and Ad-Free Prime Video Options in 2024
Amazon to Launch Ad-Supported and Ad-Free Prime Video Options in 2024
September 22, 2023  |  Streaming

Amazon will include “limited advertisements” on Prime Video shows and movies beginning in 2024. Get the Full Story Complete the form to unlock this article...

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Kroger Drives Delivery With Memberships as Grocers Boost Omnichannel Adoption
Kroger Drives Delivery With Memberships as Grocers Boost Omnichannel Adoption
September 21, 2023  |  Retail

This week in grocery news, Kroger’s membership program succeeds at boosting delivery orders, Ahold Delhaize goes after omnichannel customers, and Hy-Vee joins other grocers in...

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Sam’s Club Adds New Advertiser Tools as Grocers Supplement Consumer Revenue
Sam’s Club Adds New Advertiser Tools as Grocers Supplement Consumer Revenue
September 19, 2023  |  Retail

With grocers expanding their advertising businesses to boost their margins, Sam’s Club has announced new tools for brands to measure campaign effectiveness.  Get the Full...

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WhatsApp Head Denies Report That Messaging Service Is Considering Ads
WhatsApp Head Denies Report That Messaging Service Is Considering Ads
September 15, 2023  |  Meta

The head of WhatApp has denied a media report that the messaging service may introduce ads. Get the Full Story Complete the form to unlock...

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Google to Require Election Ads to Disclose AI-Generated Content
Google to Require Election Ads to Disclose AI-Generated Content
September 06, 2023  |  Google

Google has announced a new policy that will mandate election advertisers to disclose when their ads have been manipulated or created using artificial intelligence (AI) tools....

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Gopuff Ads Launches in UK as Aggregators Expand Marketing Capabilities
Gopuff Ads Launches in UK as Aggregators Expand Marketing Capabilities
August 31, 2023  |  Delivery

Gopuff is expanding its advertising business overseas as leading players across the on-demand delivery business increasingly leverage these capabilities to boost their margins. Get the...

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