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How TripAdvisor Sends Review Fraudsters Packing
How TripAdvisor Sends Review Fraudsters Packing
December 20, 2019  |  Fraud Prevention

Fraudsters are as busy during the holidays as consumers and merchants. There are plenty of opportunities for cybercriminals to wreak havoc, especially as online and...

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Facebook Now Tracks In-Store Purchases To Create Targeted Ads
Facebook Now Tracks In-Store Purchases To Create Targeted Ads
December 16, 2019  |  Retail

Facebook is using purchase data from retailers to gather information about what people buy in physical stores, Business Insider reported on Monday (Dec. 16). Retail...

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Facebook’s MAUs Top 2 Billion, Eyes Q4 Deceleration
Facebook’s MAUs Top 2 Billion, Eyes Q4 Deceleration
October 31, 2019  |  Earnings

Facebook’s third quarter results topped expectations on the heels of advertising growth, adding tens of millions of new users in the period across all regions. ...

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The Three A’s Of Alphabet’s Q3: Advertising, AI And Ambient Computing
The Three A’s Of Alphabet’s Q3: Advertising, AI And Ambient Computing
October 29, 2019  |  Earnings

The penultimate quarter of 2019 has been difficult for Google’s parent firm Alphabet. Like many names in big tech, it finds itself swept up in...

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Amazon CFO Warns Of A Dimmer Christmas, Even With Better Delivery
Amazon CFO Warns Of A Dimmer Christmas, Even With Better Delivery
October 24, 2019  |  Amazon

The coming holiday season — so important to retailers — promises to bring quicker deliveries to more consumers, more commerce-enabled homes and less revenue than...

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Credit Unions Shun Online Ads For Content To Acquire Customers
Credit Unions Shun Online Ads For Content To Acquire Customers
October 16, 2019  |  Credit Unions

In August, Facebook instituted changes to its advertising policies as the result of a settlement it reached with anti-discrimination groups and the federal Department of...

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Disney Nixes Netflix Ads On Its Platforms
Disney Nixes Netflix Ads On Its Platforms
October 04, 2019  |  Ecosystems

In a move that illustrates the growing stakes of the streaming platform wars, Disney has said it won’t allow Netflix to advertise on any of...

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Engage:BDR Raises $26M To Accelerate Publishers’ AR
Engage:BDR Raises $26M To Accelerate Publishers’ AR
September 26, 2019  |  B2B Payments

With a solution designed to accelerate B2B payments to publishers, Engage:BDR has announced a $26.25 million fundraise, reports in L.A. Biz said Wednesday (Sept. 25)....

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Deep Dive: How Ad Fraud Takes A Toll On Advertisers And Publishers
Deep Dive: How Ad Fraud Takes A Toll On Advertisers And Publishers
September 03, 2019  |  Fraud Prevention

The global digital ad market is expected to be valued at $225 billion by 2020, so it is no wonder fraudsters are trying to steal...

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