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Walmart Bolsters Artificial Intelligence Efforts
Walmart Bolsters Artificial Intelligence Efforts
May 17, 2019  |  Retail

Beyond serving as a place to pick up groceries on the evening commute, Walmart customer service is doing a lot of work behind the scenes...

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Accounts Receivable Evolves, Tackles Digital Advertising’s Biggest Challenges
Accounts Receivable Evolves, Tackles Digital Advertising’s Biggest Challenges
May 10, 2019  |  B2B Payments

More than 1 million people canceled their television cable subscriptions in the first quarter of 2019 alone, and not because they aren’t consuming TV media...

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NBCUniversal Tests Shoppable Ads During ‘TODAY’ Show
NBCUniversal Tests Shoppable Ads During ‘TODAY’ Show
May 06, 2019  |  Innovation

NBCUniversal launched a test run of ShoppableTV, a new tool that displays QR codes that take viewers to eCommerce sites when they are scanned. According...

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Shopify Partners With Snap On Marketing Integration
Shopify Partners With Snap On Marketing Integration
April 30, 2019  |  Mobile

Shopify and Snap have formed a partnership that will allow Shopify merchants to buy and manage Snapchat Story ad campaigns on Shopify’s platform. “Last year,...

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Pinterest To IPO In $15-$17 Range
Pinterest To IPO In $15-$17 Range
April 10, 2019  |  IPO

Pinterest announced that it will list on the New York Stock Exchange at between $15 and $17 a share, bringing the company’s potential valuation to...

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Facebook Advertisers Remain Loyal Despite Scandals
Facebook Advertisers Remain Loyal Despite Scandals
April 09, 2019  |  Facebook

CNBC is reporting that despite a year of scandals for social media giant Facebook, advertisers are still flocking to the company, and user base and...

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Amazon Getting More Search Ad Dollars At The Expense Of Google
Amazon Getting More Search Ad Dollars At The Expense Of Google
April 05, 2019  |  Amazon

Amazon is starting to get more of the digital advertising dollars as marketers shift their focus away from Google. The Wall Street Journal, citing people...

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Snap Seeks Ads From Pharmaceutical Companies
Snap Seeks Ads From Pharmaceutical Companies
March 22, 2019  |  Social Commerce

In an effort to have big pharma companies advertise on Snapchat, the social media platform is reportedly pitching itself as a friendlier alternative to Twitter...

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Merchants Using WeChat Pay Grew 80 Pct YOY In Q4
Merchants Using WeChat Pay Grew 80 Pct YOY In Q4
March 22, 2019  |  Earnings

While China’s Tencent reported lower-than-expected net profits in its fourth quarter earnings, some of its emerging businesses have seen significant growth. The company revealed that its Q4...

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