advertising

Foursquare’s Plan To Turn Data Into Dollars
Foursquare’s Plan To Turn Data Into Dollars
August 18, 2016  |  Omnicommerce

If you believe the old adage that half of all ad dollars are wasted, retailers just don’t know which half, then close to $250B is...

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Ad Industry Group Joins The Fight Against Fraudsters
Ad Industry Group Joins The Fight Against Fraudsters
October 30, 2015  |  News

The Trustworthy Accountability Group, an initiative created on behalf of the advertising industry to combat online criminal activity in digital advertising, announced yesterday (Oct. 29)...

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