Augmented Reality

Walmart Experiments With AI and AR to Enhance Shopping Experience
Walmart Experiments With AI and AR to Enhance Shopping Experience
October 06, 2023  |  Walmart

Walmart is embracing emerging technologies to enhance the shopping experience for its customers. With the aim of making shopping more convenient, Walmart is leveraging artificial intelligence...

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Report: Meta to Lay Off Employees in Reality Labs Division
Report: Meta to Lay Off Employees in Reality Labs Division
October 03, 2023  |  Meta

In a move that could hinder Meta’s metaverse ambitions, the parent company of Facebook is reportedly planning to lay off employees in its Reality Labs...

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Snap Says AI Virtual Try-On Helped Kill Augmented Reality Unit
Snap Says AI Virtual Try-On Helped Kill Augmented Reality Unit
September 27, 2023  |  Technology

Snap is shutting down its six-month-old augmented reality (AR) for enterprise services unit.  “Several things have changed since we first began pursuing our AR Enterprise...

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Luxury Shoppers Are Slow to Convert but Demand Digital Innovation
Luxury Shoppers Are Slow to Convert but Demand Digital Innovation
September 05, 2023  |  Retail

Luxury retailers have established a reputation for their exclusive and upscale offerings, catering to a limited clientele characterized by discerning preferences and substantial financial resources....

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Retailers Hope to Hit Metaverse Spending With Real Products
Retailers Hope to Hit Metaverse Spending With Real Products
August 18, 2023  |  Metaverse

Even though the media has shifted its focus away from the metaverse, consumers’ interaction with the virtual realm is far from over. At least that’s...

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Brands Look to AR for a New Face for Shopping
Brands Look to AR for a New Face for Shopping
July 25, 2023  |  Retail

During the pandemic, traditional work environments underwent a transformation into virtual settings, pushing retailers to explore inventive methods to maintain relevance and strong connections with...

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Virtual Try-on, Clothing Rentals Get Boost With Consumer Travel Plans
Virtual Try-on, Clothing Rentals Get Boost With Consumer Travel Plans
July 19, 2023  |  Retail

With the increase in travel, brands, retailers, and solution providers are striving to capture a larger portion of the consumer expenditure to expand their market...

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Zalando Introduces Body Measurement Tool to Reduce Returns 
Zalando Introduces Body Measurement Tool to Reduce Returns 
July 18, 2023  |  Retail

To recoup costs for returns, retailers have traditionally relied on tactics such as high restocking fees or charging for returns. However, a new trend is...

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Report: Apple Vision Pro Sales Process to Include Face Scans
Report: Apple Vision Pro Sales Process to Include Face Scans
July 07, 2023  |  Apple

Buyers of Apple’s mixed reality (MR) headset will reportedly have the device tailored to them before purchase. The company will gather information about the buyer’s...

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