This year more than 5 trillion digital ads will be shown globally. It’s a staggering number and a testament to the desire of companies from...
Consumers who use card-linked shopping offers, which provide special savings or rewards attached to a merchant or product, return for more — most do. But...
Walgreens has formed a partnership with Banyan, a platform offering merchants item-level receipt data solutions. By adding Banyan’s item-level data capabilities, the companies said on its blog Monday...
Card-linked offers — promotions intended to entice consumers to use their credit and debit cards — are incredibly popular with consumers. That is, once they...
It is National Small Business Week in the U.S., and the spotlight is on business-to-business (B2B) innovation. That’s why PYMNTS spent Monday (April 29) unpacking how small businesses...
Banyan has announced a new partnership with WEX. “As a B2B FinTech whose purpose is to simplify the business of running a business, WEX helps...
To keep customers and attract new ones, businesses must leverage technology and data to guide strategy, Michael Budde, COO and CFO at Banyan, writes in...
Card-linked offers — those special promotions designed to encourage consumers to use their credit and debit cards at specific locations or for specific items —...
Card-linked offers, which provide special savings or rewards attached to a merchant or product, are popular: Roughly 2 in 5 cardholders consistently use them. PYMNTS...