Consumers’ move towards living more digitally connected lives continues to grow, with participation in the ConnectedEconomy™ experiencing an 8% year-over-year rise as of April. This surge...
Consumers are cautious these days about their spending. Get the Full Story Complete the form to unlock this article and enjoy unlimited free access to...
Consumers making between $50,000 and $100,000 may be caught in a middle-income “crunch” these days as inflation’s growth slows while still trending upwards, and real wages stagnate....
With inflation concerns prompting many consumers to choose restaurant pickup over delivery, more eateries are creating spaces in their restaurants to accommodate this shift. Get...
Nigerian payments company Flutterwave is reportedly planning to go public. Get the Full Story Complete the form to unlock this article and enjoy unlimited free access to...
Digital is no longer a strategy but a whole way of doing business. Get the Full Story Complete the form to unlock this article and...
Shopping over social media seems to be the next frontier of eCommerce spend, with 43% of consumers (approximately 110 million individuals) browsing these platforms to...
All of the pillars are down — again. Get the Full Story Complete the form to unlock this article and enjoy unlimited free access to...