The National Retail Federation’s annual convention may have come and gone but the sentiments, strategies and lessons learned from facing nearly a year of pandemic-led...
There’s no shortage of pain points to catalog from the past six months: A global pandemic, worldwide economic disruption, record-breaking unemployment, an invasion by murder...
Food-and-beverage giant PepsiCo reported Thursday (Oct. 1) that its eCommerce sales almost doubled during the third quarter, and that the company plans to invest in...
With more companies trying to catch up to Digital 3.0, the issue of audience identification becomes critical. Pre-pandemic versions of traditional customer segmentation have been...
That people and life itself are changing as a result of the pandemic is not in doubt. Perhaps the most difficult thing to accurately assess,...
For the digital consumer — for the U.S. economy — a recovery is in the cards, yes. But it will take a while. Much longer...
In today’s top news, Germany’s deputy finance minister wants to restructure accounting firm regulations, and consumers are turning away from travel rewards cards. Plus, the...
It may feel like the pandemic has always been here. That there was no “before” this — before the worry about microbes, social distancing and...