D2C

How Brands Can Overcome The Data Deficit And Unlock Subscription Potential
How Brands Can Overcome The Data Deficit And Unlock Subscription Potential
March 05, 2021  |  Subscriptions

The pandemic period has acted as a powerful tailwind for consumer interest in subscriptions. Consumers are signing onto new subscription services by the day, and...

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Just Do It: Brands Can Take D2C Page From Nike
Just Do It: Brands Can Take D2C Page From Nike
March 01, 2021  |  Retail

There have been lots of direct-to-consumer plays in the last year, most of them out of big consumer packaged goods (CPG) companies: Mars, Pepsi, Coca-Cola,...

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Chefclub Taps Into Social Content To Spark D2C Demand
Chefclub Taps Into Social Content To Spark D2C Demand
February 23, 2021  |  Retail

Chefclub, a food media company that made a name for itself with its highly shareable recipe videos, is parlaying its playful, quirky content brand into...

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P&G, Other CPG Firms Downplay D2C In Recent Earnings Calls
P&G, Other CPG Firms Downplay D2C In Recent Earnings Calls
February 12, 2021  |  Retail

After three weeks of earnings calls from major consumer packaged goods (CPG) companies, one of the industry’s hottest trends was conspicuous in its absence: direct...

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Today In Retail: Cart.com Purchases D2C Firm; Online Shopping Spike Fuels UPS’ Record Quarterly Revenues
Today In Retail: Cart.com Purchases D2C Firm; Online Shopping Spike Fuels UPS’ Record Quarterly Revenues
February 03, 2021  |  Retail

In today’s top retail news, Cart.com unveiled its purchase of Cheap Cheap Moving Boxes, while UPS revealed consolidated revenue of $24.9 billion for Q4 2020....

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Digital Innovation In Retail Amid The Pandemic 
Digital Innovation In Retail Amid The Pandemic 
January 13, 2021  |  Today In Data

Salesforce is launching a new product to make it easier for firms to add loyalty programs, while Zing Bars is growing its direct-to-consumer (D2C) channel for healthy snacks amid the pandemic....

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Zing Bars Grows D2C Channel For Healthy Snacks Amid Pandemic 
Zing Bars Grows D2C Channel For Healthy Snacks Amid Pandemic 
January 12, 2021  |  Retail

Nutritionist-turned-entrepreneur David Ingalls says that what makes his Zing Bars stand out from the healthy-snacks crowd is that competing products either taste good or boast...

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Outstanding Foods Aims To Hog The Market For Plant-Based Pork
Outstanding Foods Aims To Hog The Market For Plant-Based Pork
January 11, 2021  |  Retail

Outstanding Foods wants to help consumers bring home the bacon – or at least the plant-based equivalent of it. The four-year-old startup, which just raised...

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Nike, Pepsi Lead The Year Of Direct To Consumer
Nike, Pepsi Lead The Year Of Direct To Consumer
December 30, 2020  |  Retail

This year will not only go down in history as “the year of the pandemic,” but for consumer packaged goods brands, it will also be...

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