dating apps

Dating Subscriptions Begin to Threaten Users’ Loyalty as Apps Drive Monetization

Dating Subscriptions Begin to Threaten Users’ Loyalty as Apps Drive Monetization
Dating Subscriptions Begin to Threaten Users’ Loyalty as Apps Drive Monetization
December 07, 2023  |  Subscriptions

As dating apps look to monetize more and more parts of the user experience, many young consumers are reportedly growing frustrated.   Get the Full Story...

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Bumble Debuts AI-Powered Conversation Starters and Plans for Friends
Bumble Debuts AI-Powered Conversation Starters and Plans for Friends
December 04, 2023  |  Connected Economy

In a digital age where making meaningful connections can be challenging, Bumble For Friends is making it easier for people to connect and make friends online....

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New Bumble CEO Wants to Personalize Subscriptions to Reach Gen Z Singles
New Bumble CEO Wants to Personalize Subscriptions to Reach Gen Z Singles
November 08, 2023  |  Subscriptions

In an effort to get Generation Z consumers paying for its dating app, Bumble is rolling out subscription plans that are shorter-term and more personalized....

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Musk’s X Sets Sights on Dating as Half of Urban Consumers Use Apps to Find Love
Musk’s X Sets Sights on Dating as Half of Urban Consumers Use Apps to Find...
October 30, 2023  |  Mobile

While social media apps remain the primary means for consumers to connect with friends and family online, the adoption of dating apps is growing at...

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Tinder Puts a Price on Love With $499 Membership
Tinder Puts a Price on Love With $499 Membership
September 26, 2023  |  Subscriptions

As dating apps look to drive more revenue from their most active users, adding premium subscription tiers, Tinder is reportedly launching a VIP membership for...

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Dating Apps Test Higher-Priced Tiers to Find Love Amid Decline in Paying Users
Dating Apps Test Higher-Priced Tiers to Find Love Amid Decline in Paying Users
August 29, 2023  |  Subscriptions

In a bid to increase revenue and cater to more intentional daters, dating apps such as Tinder, Bumble, and Grindr are testing the waters with higher-priced subscription tiers, with...

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Half of Millennials Use Dating Apps Every Day
Half of Millennials Use Dating Apps Every Day
May 04, 2023  |  Connected Economy

Dating apps have never been more popular, with more than 60 million downloads last year in the United States. PYMNTS’ research finds that their use has risen 7%...

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Online Dating Study Reveals Complexity, Popularity and a Few Surprises
Online Dating Study Reveals Complexity, Popularity and a Few Surprises
January 12, 2023  |  Connected Economy

Without question, more lonely hearts are getting (ahem) engaged with help from the connected economy. Get the Full Story Complete the form to unlock this...

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