direct-to-consumer

Chamberlain Coffee CEO: ‘Subscribe & Save’ Extends Loyalty-Building Opportunity Beyond D2C
Chamberlain Coffee CEO: ‘Subscribe & Save’ Extends Loyalty-Building Opportunity Beyond D2C
February 16, 2024  |  Subscriptions

As brands face increasing challenges driving direct-to-consumer engagement, Chamberlain Coffee is seeing Amazon’s Subscribe & Save program provide opportunities to create long-term customer relationships outside...

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MLB Commissioner Aims for D2C Platform by 2025 as Teams Tap Streaming Models
MLB Commissioner Aims for D2C Platform by 2025 as Teams Tap Streaming Models
February 09, 2024  |  Streaming

MLB Commissioner Rob Manfred reportedly aims to introduce a direct-to-consumer (D2C) streaming service for the league by 2025, a move that comes as sports viewing...

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Mattel Targets D2C Opportunity as Barbie Fever Supercharges Doll Sales
Mattel Targets D2C Opportunity as Barbie Fever Supercharges Doll Sales
February 07, 2024  |  Earnings

It has been a good year for Mattel, and the toy giant is looking to capitalize on the recent surge in enthusiasm to drive digital...

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Levi’s Direct-to-Consumer Bet Sparks Job Cuts
Levi’s Direct-to-Consumer Bet Sparks Job Cuts
January 25, 2024  |  Retail

While competitors were hustling to land deals with retailers and forge partnerships to reach more consumers, Levi’s boldly went all-in on its direct-to-consumer (D2C) strategy...

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As D2C Brands Seek Retail Boost, Madhappy Takes DIY Approach for Customer Immersion
As D2C Brands Seek Retail Boost, Madhappy Takes DIY Approach for Customer Immersion
November 29, 2023  |  Retail

Several direct-to-consumer (D2C) brands, such as apparel brand Madhappy, are taking a detour from the original playbook and stepping into the retail arena to weave...

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D2C Brands Favor Retail as Consumers Resist Spending 
D2C Brands Favor Retail as Consumers Resist Spending 
November 20, 2023  |  Retail

Despite the alleviation of inflation, consumers remain cautious about their spending habits. Consequently, direct-to-consumer (D2C) brands are facing challenges and are compelled to revamp their...

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Birkenstock May Struggle to Find Footing in Rocky IPO Market
Birkenstock May Struggle to Find Footing in Rocky IPO Market
October 05, 2023  |  IPO

Birkenstock may need a bigger toe-hold in the direct-to-consumer market before it goes public. Get the Full Story Complete the form to unlock this article and...

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Brands Realize They Can’t Go It Alone, Overhaul D2C Focus 
Brands Realize They Can’t Go It Alone, Overhaul D2C Focus 
July 11, 2023  |  Retail

The direct-to-consumer (D2C) playbook really had a moment. It even had staying power through the pandemic as it provided brands with a way to reach...

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Macro Challenges Spur Digital Healthcare Pivot to B2B 
Macro Challenges Spur Digital Healthcare Pivot to B2B 
July 10, 2023  |  Healthcare

Direct-to-consumer (D2C) platforms emerged as an early winner of the business landscape’s digitization.  Get the Full Story Complete the form to unlock this article and...

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