Defenders of the ghost kitchen model overwhelmingly tout one key benefit — the speed that these virtual brands can offer. By the Numbers For PYMNTS’...
As restaurants look for new ways to reach consumers in the digital world, influencer partnerships can be key, PYMNTS data reveals. By the Numbers In...
Cava’s blockbuster initial public offering (IPO) comes as restaurant customers look to strike a balance between convenience and quality — the sweet spot for the...
While virtual brands on third-party aggregators are challenged to find ways to game the system, Hooters notes, direct ordering platforms enable restaurants to offer a...
In Hooters’ four-decade history, the rise of off-premise has marked the industry’s most dramatic shift. The casual dining brand, which has more than 370 locations...
Restaurants are doing everything they can to attract digital customers. Their investments are paying off. The Context In recent years, eateries have been working hard...
For a restaurant like Hooters, renowned for its distinct in-store experience, the recent embrace of virtual brands has not only leveraged the chain’s existing equipment...
With Hooters’ latest launch, the restaurant chain is taking its customers at their word when they say they come for the food. The brand, which...
To reach consumers who might not be willing to visit its brick-and-mortar locations, quick-service restaurant (QSR) chain Hooters has its eye on improving its delivery...