lingerie

Victoria’s Secret Pilots New Loyalty Rewards Program and Sunsets PINK Nation
Victoria’s Secret Pilots New Loyalty Rewards Program and Sunsets PINK Nation
February 27, 2023  |  Retail

Lingerie sector mainstay Victoria’s Secret is starting 2023 aggressively, first completing its acquisition of digital-first brand Adore Me in January and now announcing a pilot for its new...

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Wexner To Sell Majority Stake In Victoria’s Secret
Wexner To Sell Majority Stake In Victoria’s Secret
February 20, 2020  |  Retail

As more shoppers moved to eCommerce, L Brands CEO Les Wexner wagered on opening more brick-and-mortar locations. Wexner has staunchly supported malls and believes that...

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Adore Me: Giving Lingerie A High-Tech Touch
Adore Me: Giving Lingerie A High-Tech Touch
February 20, 2020  |  Retail

While Victoria’s Secret struggles as the lingerie industry goes increasingly omnichannel, a hyper customer focus and an obsession with tech has helped AdoreMe build a...

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Victoria’s Secret Sale Explored As CEO Could Step Down
Victoria’s Secret Sale Explored As CEO Could Step Down
January 29, 2020  |  Retail

After almost six decades as chief executive, L Brands CEO Leslie Wexner is reportedly in talks to leave his position as head of his retail...

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Using Data Tech To Create A Modern Lingerie Marketplace 
Using Data Tech To Create A Modern Lingerie Marketplace 
September 18, 2019  |  Retail

For American women, there is plenty of friction built into the process of purchasing lingerie. Cost, sizing, styling, access and lack of consistency in the...

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Tim Armstrong Backs DTC Lingerie Co ThirdLove In $55M Fundraise
Tim Armstrong Backs DTC Lingerie Co ThirdLove In $55M Fundraise
February 26, 2019  |  Investments

A direct-to-consumer lingerie startup has raised $55 million in a funding round that includes investors like the former AOL CEO Tim Armstrong and broadcaster Katie Couric,...

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Target Lingerie, Sleepwear Market This Spring
Target Lingerie, Sleepwear Market This Spring
February 25, 2019  |  Retail

Victoria’s Secret is facing new competition, this time from Target, which is gearing up to enter the lingerie and sleepwear market. According to a report...

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How Lingerie And Upgraded Operations Became The Wind Beneath American Eagle’s Wings
How Lingerie And Upgraded Operations Became The Wind Beneath American Eagle’s Wings
June 28, 2018  |  Retail

A little lingerie can go a long way — particularly for a brand that was recently working hard to reinvent itself for a consumer set...

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The Gig Economy Sizzles, Autonomous Cars Fizzle And Victoria’s Secret Needs To Bring Sexy Back
The Gig Economy Sizzles, Autonomous Cars Fizzle And Victoria’s Secret Needs To Bring Sexy Back
May 25, 2018  |  Sizzle/Fizzle

Fizzle of the Week: Victoria’s Secret The results are in for Victoria Secret’s Q1 performance, and they’re nothing to swoon over. Following the quarterly check-in...

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