loyalty rewards

Loyalty programs offer rewards, discounts, or other special incentives and are designed as a reward for a customer's repeat business. Some rewards are earned and others are unlocked when signing up or referring a friend.

Starbucks Invests in New Rewards as Loyalty Members Help Inflation-Proof the Brand

Starbucks Invests in New Rewards as Loyalty Members Help Inflation-Proof the Brand
Starbucks Invests in New Rewards as Loyalty Members Help Inflation-Proof the Brand
August 02, 2022  |  Earnings

Starbucks’ loyalty members are perking up the coffeehouse chain in the face of stiff economic headwinds. Get the Full Story Complete the form to unlock...

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Nayax Launches Global Virtual Asset-to-Cash Conversion Platform
Nayax Launches Global Virtual Asset-to-Cash Conversion Platform
August 02, 2022  |  Loyalty & Rewards

Global commerce enablement and payments platform Nayax on Tuesday (Aug. 2) launched CoinBridge to streamline the conversion of virtual assets — including customer rewards, points,...

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Uber Unveils Driver Perks, Debit Card
Uber Unveils Driver Perks, Debit Card
July 29, 2022  |  Ridesharing

Uber has introduced a pair of features it said are designed to provide more flexibility and opportunities for the company’s drivers. Get the Full Story...

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Mastercard Turns to Quantum Computing to Tackle Loyalty’s Thorniest Challenges
Mastercard Turns to Quantum Computing to Tackle Loyalty’s Thorniest Challenges
July 28, 2022  |  Technology

Quantum computing sounds like a Space Age construct, or at least the potential to build vast and powerful networks that can crack humanity’s most complicated...

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Incentives Will Be Critical Tools for Maintaining Loyalty Amid Inflation
Incentives Will Be Critical Tools for Maintaining Loyalty Amid Inflation
July 18, 2022  |  Opinion

Sylvain Mansier, general manager, payments at Inmar Intelligence, writes in the PYMNTS eBook “Baseline 2022: What the Next Six Months Holds” that investing in back-office...

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What’s Next in Mobile Commerce? Personalization at the Consumers’ Point of Intent
What’s Next in Mobile Commerce? Personalization at the Consumers’ Point of Intent
July 18, 2022  |  Commerce Connected

Merchants and brands are rightly obsessed with reaching consumers where they congregate, like social channels, but what if you could expand that to wherever they...

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Amex Adds Cash Back Rewards, Other Benefits to Blue Cash Everyday Card
Amex Adds Cash Back Rewards, Other Benefits to Blue Cash Everyday Card
July 14, 2022  |  Credit Cards

American Express has debuted a redesigned Blue Cash Everyday Card, adding new online shopping rewards and credits for streaming and cooking at home, among other...

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For Consumers at Checkout, Cash Back, Not Coupons, Is King
For Consumers at Checkout, Cash Back, Not Coupons, Is King
July 14, 2022  |  Loyalty & Rewards

Unraveling mysteries of the consumer psyche stumps the best of them, but this much seems clear: Consumers react differently to discounts versus cash back, and...

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