loyalty

Loyalty programs are structured marketing strategies designed by merchants to encourage customers to continue to shop at or use the services of businesses associated with each program.

Quenching Indie Alcohol Merchants’ Thirst For Data
Quenching Indie Alcohol Merchants’ Thirst For Data
April 27, 2018  |  Retail

Bottoms up! Bottom lines, that is: With the right data and analytics, independent alcohol retailers could stop playing the guessing game and start seeing better...

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TGI Fridays Leads The Way On Loyalty
TGI Fridays Leads The Way On Loyalty
April 25, 2018  |  Loyalty & Rewards

Ten years ago, in 2008, TGI Fridays blazed a rewards and loyalty trail that countless restaurants have followed since. This month, the chain announced it...

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Mobile Ordering Comes To The Coffee Bean & Tea Leaf
Mobile Ordering Comes To The Coffee Bean & Tea Leaf
April 18, 2018  |  Mobile Order Ahead

Mobile order ahead has come to The Coffee Bean & Tea Leaf® mobile app, “The Coffee Bean Rewards® app,” which powers rewards and loyalty features as...

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Cracking The Anonymity Code In Loyalty
Cracking The Anonymity Code In Loyalty
April 12, 2018  |  Loyalty & Rewards

Every brick-and-mortar retailer has three kinds of customers. Anonymous guests may be regular, but the merchant hasn’t collected any data on them yet. Known consumers...

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Can Google’s Shopping Actions Take On Amazon?
Can Google’s Shopping Actions Take On Amazon?
March 26, 2018  |  Payments Innovation

In between stories last week about Jack Dorsey saying that bitcoin will be the world’s single digital currency in about 10 years and Facebook’s meltdown...

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Target Red Card, Experiments With New Loyalty Program
Target Red Card, Experiments With New Loyalty Program
March 19, 2018  |  Retail

As growth of Target-branded Red Card payment cards has slowed, the retailer is beginning to experiment with a new rewards program: Dubbed “Target Red,” the...

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7-Eleven Expands Its Facial Recognition Technology
7-Eleven Expands Its Facial Recognition Technology
March 16, 2018  |  Retail

As facial recognition technology explodes worldwide, 7-Eleven expands the reach of its artificial intelligence platform to 11,000 stores across Thailand. The facial recognition technology, which was...

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Why Retailers Should Stop Focusing On Millennials
Why Retailers Should Stop Focusing On Millennials
March 16, 2018  |  Retail

Remember the baby boomers? It seems that retailers and marketers don’t. Some experts would go so far as to call boomers “the forgotten generation.” With...

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Today In Data: 55 Percent Of Consumers Shop For Groceries Both Online And Offline
Today In Data: 55 Percent Of Consumers Shop For Groceries Both Online And Offline
March 13, 2018  |  Today In Data

Today in PYMNTS data, Karen Webster discusses Amazon’s impact on consumers and grocery shopping as a whole. “The gulf between what consumers want and what...

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