loyalty

Loyalty programs are structured marketing strategies designed by merchants to encourage customers to continue to shop at or use the services of businesses associated with each program.

Reinventing Loyalty And Rewards – The Digital Way
Reinventing Loyalty And Rewards – The Digital Way
September 30, 2015  |  Loyalty & Rewards

  Not every company can be Apple – pulling in droves of consumers with a cult-like adoration of its products without offering the slightest hint of a...

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New Amex Prepaid Debit Pays Back In Cash
New Amex Prepaid Debit Pays Back In Cash
August 20, 2015  |  News

American Express has announced the availability of Serve Cash Back, a prepaid debit option, beginning immediately. The payments company said on Wednesday (Aug. 19) in...

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In-store Wi-Fi Boosts Customer Loyalty 28 Percent
In-store Wi-Fi Boosts Customer Loyalty 28 Percent
January 22, 2015  |  Mobile

Customers really do appreciate free Wi-Fi, it seems. A new study by IHL Group found that 28 percent of retailers who added in-store Wi-Fi said...

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Whole Foods Sees More Than 150K Apple Pay Transactions
Whole Foods Sees More Than 150K Apple Pay Transactions
November 07, 2014  |  Apple Pay

Since going live with Apple Pay last month, the $14.2 billion 401-store Whole Foods grocery chain has used the mobile wallet to process more than...

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Mack Trucks Getting Into The Loyalty Card Biz
Mack Trucks Getting Into The Loyalty Card Biz
October 28, 2014  |  B2B Payments

The people at Mack Trucks are offering a $1,500 Mack Trucks Loyalty Reward card for any truck purchase until the end of the year. “OOIDA...

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