loyalty

Loyalty programs are structured marketing strategies designed by merchants to encourage customers to continue to shop at or use the services of businesses associated with each program.

Samsung: Cash Back And Rewards Deliver Omnichannel Value To Consumers

Samsung: Cash Back And Rewards Deliver Omnichannel Value To Consumers
Samsung: Cash Back And Rewards Deliver Omnichannel Value To Consumers
May 15, 2018  |  Loyalty & Rewards

The traditional piggy bank may have outlived its usefulness in economies that are less and less cash-based, but that doesn’t mean it’s time to retire...

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The Most Costly Threat To Subscription Customer Churn
The Most Costly Threat To Subscription Customer Churn
May 11, 2018  |  Subscriptions

Churn is an endemic problem for all subscription businesses. Get the Full Story Complete the form to unlock this article and enjoy unlimited free access...

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Quenching Indie Alcohol Merchants’ Thirst For Data
Quenching Indie Alcohol Merchants’ Thirst For Data
April 27, 2018  |  Retail

Bottoms up! Bottom lines, that is: With the right data and analytics, independent alcohol retailers could stop playing the guessing game and start seeing better...

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TGI Fridays Leads The Way On Loyalty
TGI Fridays Leads The Way On Loyalty
April 25, 2018  |  Loyalty & Rewards

Ten years ago, in 2008, TGI Fridays blazed a rewards and loyalty trail that countless restaurants have followed since. This month, the chain announced it...

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Mobile Ordering Comes To The Coffee Bean & Tea Leaf
Mobile Ordering Comes To The Coffee Bean & Tea Leaf
April 18, 2018  |  Mobile Order Ahead

Mobile order ahead has come to The Coffee Bean & Tea Leaf® mobile app, “The Coffee Bean Rewards® app,” which powers rewards and loyalty features as...

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Cracking The Anonymity Code In Loyalty
Cracking The Anonymity Code In Loyalty
April 12, 2018  |  Loyalty & Rewards

Every brick-and-mortar retailer has three kinds of customers. Get the Full Story Complete the form to unlock this article and enjoy unlimited free access to...

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Can Google’s Shopping Actions Take On Amazon?
Can Google’s Shopping Actions Take On Amazon?
March 26, 2018  |  Payments Innovation

In between stories last week about Jack Dorsey saying that bitcoin will be the world’s single digital currency in about 10 years and Facebook’s meltdown...

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Target Red Card, Experiments With New Loyalty Program
Target Red Card, Experiments With New Loyalty Program
March 19, 2018  |  Retail

As growth of Target-branded Red Card payment cards has slowed, the retailer is beginning to experiment with a new rewards program: Dubbed “Target Red,” the...

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