marketing

Alibaba, JD.com To Offer Consumer Shopping Data To Retailers
Alibaba, JD.com To Offer Consumer Shopping Data To Retailers
June 20, 2019  |  Retail

Through an Alibaba Group Holding Ltd program that offers years of shopping history for consumers, Bestore Co Ltd intends to connect technology for facial recognition...

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Walmart Overhauls Jet.com, President Out In August
Walmart Overhauls Jet.com, President Out In August
June 13, 2019  |  Retail

As Walmart works to integrate Jet.com into its business, the retailer is eliminating Simon Belsham’s role as Jet president. As a result, Jet team leaders...

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Building A Popular Local Pound Cake Into A National Product
Building A Popular Local Pound Cake Into A National Product
June 03, 2019  |  Retail

While there are many wonderful thing to say about a cake – delicious, beautiful and perhaps even inventive or creative – it is rarely described...

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Aussie Reserve Bank Throws Shade On Banks’ Slow Response To New Payments Platform
Aussie Reserve Bank Throws Shade On Banks’ Slow Response To New Payments Platform
May 17, 2019  |  Banking

The Reserve Bank of Australia (RBA) has sent a warning to major banks that its slow progress in implementing the New Payments Platform (NPP) has...

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Taco Bell To Open ‘The Bell’ Hotel
Taco Bell To Open ‘The Bell’ Hotel
May 16, 2019  |  Retail

To provide consumers with an immersive way to experience its brand, Taco Bell is launching The Bell: A Taco Bell Hotel and Resort in Palm...

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Shopify Partners With Snap On Marketing Integration
Shopify Partners With Snap On Marketing Integration
April 30, 2019  |  Mobile

Shopify and Snap have formed a partnership that will allow Shopify merchants to buy and manage Snapchat Story ad campaigns on Shopify’s platform. “Last year,...

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Jack Daniel’s Introduces AR Experience For Phones That Turns Bottles Into 3D Stories
Jack Daniel’s Introduces AR Experience For Phones That Turns Bottles Into 3D Stories
April 15, 2019  |  Innovation

Tennessee whiskey distillery Jack Daniel’s has released a new marketing tool that turns any bottle of its product into an interactive augmented reality (AR) experience,...

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Facebook Advertisers Remain Loyal Despite Scandals
Facebook Advertisers Remain Loyal Despite Scandals
April 09, 2019  |  Facebook

CNBC is reporting that despite a year of scandals for social media giant Facebook, advertisers are still flocking to the company, and user base and...

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Amazon To Push Mobile Video Ads
Amazon To Push Mobile Video Ads
March 21, 2019  |  Amazon

Amazon, in an attempt to capture a piece of the $129 billion digital advertising space, will sell video ad spots on its mobile app, according...

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