McDonald’s is reportedly set to modernize its marketing strategy by launching a digital marketing fund to be paid into by its U.S. franchisees. The move aims to...
With the first quarter recently in the books and Q2 well underway, most companies have their collective eye on an uncertain economy and an inconsistent...
Artificial intelligence (AI) is reshaping the way companies approach data-driven customer marketing. The benefits of AI in marketing are substantial, experts say. AI-powered systems offer...
Small businesses with big ambitions are turning to artificial intelligence (AI) to drive growth. That’s because, with 2024’s National Small Business Week already on day two,...
G.R.W.M. (that’s “get ready with me”) for a major change in the social commerce landscape, because the pending TikTok ban in the United States could be make-or-break...
Gone are the days when watching TV was simply a passive pastime, a one-way street where viewers absorbed content without any direct interaction. In today’s...
Saks is now offering digital advertising to connect brands with luxury shoppers on its platform. The new Saks Media Network delivers sponsored product ads and display...
The industry of companion apps and robots powered by artificial intelligence (AI) is rapidly expanding. Greg Isenberg, formerly of WeWork’s startup hub, recently speculated on...
Artificial intelligence (AI) is having a Kim Kardashian moment. Dicer.ai, an AI-driven advertising performance analytics company, and FameFlow.ai, the world’s first celebrity and influencer AI likeness...