Retailers have begun stocking up on toys and games ahead of the holiday shopping season, having seen growing demand from consumers, Mattel Chairman and CEO...
An uncertain trade environment impacted Mattel’s sales in the U.S. in the second quarter, executives said Wednesday (July 23). Get the Full Story Complete the form...
Hot Wheels and Barbie’s Dreamhouse just got a software update. Get the Full Story Complete the form to unlock this article and enjoy unlimited free...
Mattel reportedly teamed with OpenAI to weave artificial intelligence into its products. Get the Full Story Complete the form to unlock this article and enjoy...
As Hasbro and Mattel revamp their strategies, the toy industry is entering a phase driven by digital transformation and consumer connectivity. Hasbro is capitalizing on...
After years of consumers cutting back on nonessential retail purchases, Mattel is now starting to feel optimistic about the future of toys sales. Get the...
Parents are buying fewer toys and games for their children, but adult collectors are still splurging on premium dolls, figurines and such, and toy and game...
Toy and game companies are seeing sales declines, as parents opt to spend on making memories for their children rather than on new products for...
Even though Hollywood’s incarnation of Barbie took home just one Academy Award this week, the famous figurine is well positioned for another year of solid sales. Get...