Netflix

Streaming Subscription Price Hikes May Force Hard Decisions for Viewers
Streaming Subscription Price Hikes May Force Hard Decisions for Viewers
April 24, 2023  |  Subscriptions

There’s never been a riskier time for streaming subscriptions to increase prices, but for the major streaming services prices have kept edging up, which could...

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Streaming Gaming Seeks Its Level as Netflix and Amazon Move Cautiously
Streaming Gaming Seeks Its Level as Netflix and Amazon Move Cautiously
April 21, 2023  |  Streaming

Streaming gaming is heating up as Netflix and other streaming platforms look to add value and engage this lucrative audience, even as the sector reorganizes...

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Netflix Sees Paid Sharing as Way to Build Relationships With New Subscribers
Netflix Sees Paid Sharing as Way to Build Relationships With New Subscribers
April 18, 2023  |  Earnings

With a nod to new consumer sentiments about subscriptions, Netflix is focusing more on adding value for current subscribers while at the same time better...

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Netflix and Lacoste Pact On TV-Inspired Clothes Misses Embedded Commerce Mark
Netflix and Lacoste Pact On TV-Inspired Clothes Misses Embedded Commerce Mark
April 13, 2023  |  Retail

While failing to take advantage of the obvious embedded shopping opportunity, the Netflix partnership with Lacoste on a clothing collection inspired by beloved streaming TV...

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Commercials Return to Streaming Platforms and Reshape Brand Strategy
Commercials Return to Streaming Platforms and Reshape Brand Strategy
April 07, 2023  |  Streaming

When streaming platforms like Netflix and Hulu first emerged, they quickly fueled a consumer behavior shift where sitting through commercials was no longer acceptable and...

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Nielsen: Streaming Enjoys Strong Numbers as Overall TV Viewership Dips
Nielsen: Streaming Enjoys Strong Numbers as Overall TV Viewership Dips
March 19, 2023  |  Streaming

Zombies, hospital intrigue and Black Panther all helped streaming media dominate the month of February. That’s according to Nielsen’s latest edition of The Gauge, which...

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Provider Ranking of Streaming Apps Is the Usual Suspects and Then Some
Provider Ranking of Streaming Apps Is the Usual Suspects and Then Some
March 17, 2023  |  Mobile Applications

Given the time billions of us devote to streaming entertainment, it’s only fitting that we should rank these services — and that we do. And the...

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Subscription Businesses Want Better Tools to Reverse the Churn Trend
Subscription Businesses Want Better Tools to Reverse the Churn Trend
February 17, 2023  |  Subscriptions

“A failed payment disrupts the connection and trust between the subscription provider and the subscriber,” Vindicia Head of Customer Success Meena Srinivasan told PYMNTS. Not...

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Survey Finds 38% of Netflix ‘Borrowers’ Will Pay After Crackdown
Survey Finds 38% of Netflix ‘Borrowers’ Will Pay After Crackdown
February 06, 2023  |  Subscriptions

Some people who have been “borrowing” Netflix may begin paying for it. Seeking Alpha reported Monday (Feb. 6) that a survey by global investment banking...

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