Social Media

Social media are interactive computer-mediated technologies that facilitate the creation and sharing of information, ideas, career interests and other forms of expression via virtual communities and networks.

Pinterest Invests in Shopping Tech to Retain Platform’s Merchants

Pinterest Invests in Shopping Tech to Retain Platform’s Merchants
Pinterest Invests in Shopping Tech to Retain Platform’s Merchants
April 13, 2023  |  Retail

Pinterest is reportedly adjusting its retail strategy as ads become a key revenue source. Get the Full Story Complete the form to unlock this article...

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Twitter Rebrands as X in Move Toward Becoming ‘Everything App’
Twitter Rebrands as X in Move Toward Becoming ‘Everything App’
April 11, 2023  |  Connected Economy

Twitter is no more, at least on paper. Get the Full Story Complete the form to unlock this article and enjoy unlimited free access to all...

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TikTok Ad Spending up 11% Despite Ban Threat
TikTok Ad Spending up 11% Despite Ban Threat
April 06, 2023  |  Retail

TikTok might get banned in the U.S., but advertisers apparently aren’t behaving that way. Get the Full Story Complete the form to unlock this article...

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Paying for Verified Blue Checkmarks Could Hurt Brands and Retailers
Paying for Verified Blue Checkmarks Could Hurt Brands and Retailers
April 04, 2023  |  Retail

After acquiring Twitter for $44 billion in 2022, Elon Musk publicized the idea of paying for the coveted blue checkmark, which was met with mixed...

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Musk’s Plans to Forge a Financial Ecosystem May Face Harsh Realities  
Musk’s Plans to Forge a Financial Ecosystem May Face Harsh Realities  
April 03, 2023  |  Payment Methods

It’s one thing to envision building a financial ecosystem: A digital front door where users lock into a continuum of banking, payments, app-driven activities that...

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Elon Musk Envisions Twitter as a $250 Billion PayPal Rival
Elon Musk Envisions Twitter as a $250 Billion PayPal Rival
April 02, 2023  |  Payments Innovation

Elon Musk has reportedly outlined his vision for Twitter: a $250 billion payments company. Get the Full Story Complete the form to unlock this article...

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LTK Now Enables Delivery of Social Media Ads Via Creators’ Accounts
LTK Now Enables Delivery of Social Media Ads Via Creators’ Accounts
March 31, 2023  |  Retail

Influencer marketing platform LTK now enables brands to deliver social media advertising from content creators’ accounts. Get the Full Story Complete the form to unlock...

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Does Livestream Shopping Have a Future? 
Does Livestream Shopping Have a Future? 
March 28, 2023  |  Retail

HSN and QVC both pioneered the concept of live, televised shopping, enabling customers to witness product demonstrations and make purchases in real time. Traditionally popular...

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