Streaming

Streaming Platforms Use Theatrical Releases and Price Hikes to ‘Rationalize’ Content Spend
Streaming Platforms Use Theatrical Releases and Price Hikes to ‘Rationalize’ Content Spend
April 10, 2023  |  Streaming

Streaming video platforms are streaming a lot of cash into their content. Subscribers may not be enough to keep that rolling in its current form,...

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Commercials Return to Streaming Platforms and Reshape Brand Strategy
Commercials Return to Streaming Platforms and Reshape Brand Strategy
April 07, 2023  |  Streaming

When streaming platforms like Netflix and Hulu first emerged, they quickly fueled a consumer behavior shift where sitting through commercials was no longer acceptable and...

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Poshmark Invites Sellers to Go Live With ‘Posh Shows’
Poshmark Invites Sellers to Go Live With ‘Posh Shows’
April 05, 2023  |  Retail

Fashion resale platform Poshmark has entered the world of livestream shopping. The company Wednesday (April 5) debuted Posh Shows, which allows people to livestream on...

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Nielsen: Streaming Enjoys Strong Numbers as Overall TV Viewership Dips
Nielsen: Streaming Enjoys Strong Numbers as Overall TV Viewership Dips
March 19, 2023  |  Streaming

Zombies, hospital intrigue and Black Panther all helped streaming media dominate the month of February. That’s according to Nielsen’s latest edition of The Gauge, which...

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Provider Ranking of Streaming Apps Is the Usual Suspects and Then Some
Provider Ranking of Streaming Apps Is the Usual Suspects and Then Some
March 17, 2023  |  Mobile Applications

Given the time billions of us devote to streaming entertainment, it’s only fitting that we should rank these services — and that we do. And the...

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Paymob Teams With Arabic Streaming Platform Shahid
Paymob Teams With Arabic Streaming Platform Shahid
March 09, 2023  |  Partnerships

Paymob wants to help Egyptian consumers pay for streaming video via eWallets. The financial services company announced in a Thursday (March 9) press release that...

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As Cord-Cutters Drop Pay Cable, Streaming Services Need to Focus on Value
As Cord-Cutters Drop Pay Cable, Streaming Services Need to Focus on Value
March 06, 2023  |  Streaming

Cord-cutting continues as pay cable and traditional TV lost yet more ground in 2022, much of it to streaming competitors that in many cases are...

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Media Subscriptions Account for Half of All Churn by Cash-Strapped Consumers
Media Subscriptions Account for Half of All Churn by Cash-Strapped Consumers
February 02, 2023  |  Subscriptions

As consumers reprioritize their bill payments, PYMNTS data shows digital media subscriptions are often skipped. The Context Payment issues are a major problem for subscription...

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Fanatics Picks Snap, Google Vet Nick Bell to Lead Livestream Shopping Venture
Fanatics Picks Snap, Google Vet Nick Bell to Lead Livestream Shopping Venture
February 02, 2023  |  Retail

Online sports platform Fanatics is entering the world of livestream shopping. The company has hired Nick Bell, formerly of Snap and Google, to serve as...

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