subscription commerce

The use of a recurring, usually monthly, payment business model so consumers and businesses can access products and services on a regular basis. The most popular subscription commerce businesses are streaming services (e.g. Spotify, Netflix), digital media (e.g. Wall Street Journal, Bloomberg), “box of the month” categories (e.g. StitchFix, Barkbox, FabFitFun). Businesses use the subscription commerce model to make access to valuable products more affordable by eliminating the need to make a one-time purchase, e.g. Salesforce, Microsoft Office, fraud and security software).

Amazon, Spotify Both Eye Audioboom Buy, Report Says
Amazon, Spotify Both Eye Audioboom Buy, Report Says
February 14, 2022  |  Streaming

Amazon and Spotify are looking to possibly buy Audioboom Group, a report from Bloomberg says. The decision might be made by the end of February....

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eCommerce in Latin America Showing Hypergrowth
eCommerce in Latin America Showing Hypergrowth
February 11, 2022  |  eCommerce

Interest in digital services such as video streaming is on the rise among Latin American consumers as online shopping quickly gains in popularity in the...

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Subscription Commerce Platform AppDirect Acquires ITCloud.ca to Expand Canadian Reach
Subscription Commerce Platform AppDirect Acquires ITCloud.ca to Expand Canadian Reach
February 10, 2022  |  Acquisitions

Subscription commerce platform AppDirect on Thursday (Feb. 10) acquired Canadian cloud technology company ITCloud.ca, a move that broadens the reach of the AppSmart business across...

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Experimentation, Personalization and New Features Fuel Subscription Optimism
Experimentation, Personalization and New Features Fuel Subscription Optimism
February 08, 2022  |  Subscriptions

There are needs and there are wants. And in the wide world of consumer products, we often like to sample new things before deciding which...

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Relationship Commerce Moves Customers From ‘One and Done’ to ‘One to One’
Relationship Commerce Moves Customers From ‘One and Done’ to ‘One to One’
January 28, 2022  |  Subscriptions

In their 1997 marketing “Enterprise One to One,” Don Peppers and Martha Rogers zeroed in on the deeper connections possible for companies fostering close customer...

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D2C Is Disrupting Dentistry With Subscription Model That Leaves ’em Smiling
D2C Is Disrupting Dentistry With Subscription Model That Leaves ’em Smiling
January 13, 2022  |  Subscriptions

The old saw goes like this: Dentists are depressed because no one likes dental work. Another theory is that dental insurance is so vexing it’s...

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Apple Fitness+ Adds ‘Time to Run,’ ‘Collections’ to Subscription Service
Apple Fitness+ Adds ‘Time to Run,’ ‘Collections’ to Subscription Service
January 07, 2022  |  Apple

Apple on Friday (Jan. 7) said it’s adding a new Collections feature and Time to Run service to its Apple Fitness+ subscription service Monday (Jan....

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Taco Bell Rolls Out ‘Taco Lover’s Pass’ Nationwide as Restaurant Subscriptions See Mixed Results
Taco Bell Rolls Out ‘Taco Lover’s Pass’ Nationwide as Restaurant Subscriptions See Mixed Results
January 07, 2022  |  Subscription Commerce

Increasingly, major restaurant brands are leveraging subscription commerce to draw in digital consumers and build loyalty. On Thursday (Jan. 6), leading Mexican-inspired quick service restaurant...

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54% of Consumers Keep Their Retail Subscriptions Going After Their Free Trial Ends
54% of Consumers Keep Their Retail Subscriptions Going After Their Free Trial Ends
December 30, 2021  |  Subscriptions

Free trials are and always have been key to converting new subscribers to retail subscriptions. In fact, 80% of retail subscribers who subscribed after the pandemic — 35 million...

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