Wendy’s wants diners to know it’s not raising prices, despite what they may have heard. When reports emerged recently that the fast-food chain was going to test...
An Uber customer who launched an antitrust lawsuit against the rideshare giant in 2015 asked a Manhattan federal judge on Friday (May 22) to overturn...
Dynamic pricing has produced more than $1 billion in revenue for automakers over the last decade, according to a report from Reuters this week (June...
Rideshare platforms typically reach consumers through their own mobile apps — be it Uber, Lyft or a smaller player, like Bounce in San Diego. As a...
Dynamic pricing is not just for Uber and Lyft. One pioneering London restaurateur has brought the pricing strategy into the dining room. Leonid Shutov, owner...
It’s every Uber rider’s worst nightmare: A ride that costs hundreds of more dollars than expected. In October, an Illinois woman hopped out of an...
Amazon has come under fire for price gouging in the week leading up to Hurricane Irma. As the Category 5 storm drew near to the...
UPS looks to test a new pricing model in which the cost of empty space during the holidays is covered by retail partners. A sort...