The Data Point

77% of Banks Considering Tap-To-Authenticate Technology to Stop Fraud
77% of Banks Considering Tap-To-Authenticate Technology to Stop Fraud
March 14, 2025  |  Fraud Prevention

America’s banks are under siege, and the enemy is invisible. Authentication-based fraud is skyrocketing, leaving financial institutions scrambling to fight back against an epidemic of...

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67% of Consumers Pay for Services That Save Them Time Despite Inflation and Paycheck Pressures
67% of Consumers Pay for Services That Save Them Time Despite Inflation and Paycheck Pressures
March 13, 2025  |  Consumer Insights

Inflation’s still sticky. Most consumers live paycheck to paycheck. And yet, despite the pressures of daily life — meeting the essentials while eyeing what’s left...

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55% of COOs Use GenAI to Improve Data Security
55% of COOs Use GenAI to Improve Data Security
March 07, 2025  |  artificial intelligence

As cyber threats become more sophisticated, chief operating officers (COOs) are turning to generative AI (GenAI) to enhance data security. According to a PYMNTS Intelligence...

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90% of CFOs Report ‘Very Positive’ ROI From GenAI in Just 9 Months
90% of CFOs Report ‘Very Positive’ ROI From GenAI in Just 9 Months
March 06, 2025  |  Artificial Intelligence

Generative artificial intelligence (GenAI) is changing the business landscape, especially in the financial sector. CFOs of U.S. companies with more than $1 billion in revenue...

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32% of SMBs Favor Community Banks Over National Banks
32% of SMBs Favor Community Banks Over National Banks
March 05, 2025  |  Banking

With 16% of small and mid-sized businesses (SMBs) considering switching banks, many are turning to community banks and credit unions (CUs) for their personalized service...

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75% of Financially Stable Consumers Prefer Co-Branded Cards for Rewards
75% of Financially Stable Consumers Prefer Co-Branded Cards for Rewards
February 28, 2025  |  Credit Cards

Higher costs and financial uncertainty are prompting many consumers to reassess their credit card choices. Financial stability plays a key role in how individuals select...

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30% of US Consumers Fall Victim to Financial Scams
30% of US Consumers Fall Victim to Financial Scams
February 27, 2025  |  Security & Fraud

Financial scams have become more sophisticated, targeting individuals through personalized and strategic methods. Scammers are using tools from legitimate businesses to make their scams appear...

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77% of Baby Boomers and Seniors Use Credit Cards More
77% of Baby Boomers and Seniors Use Credit Cards More
February 25, 2025  |  Credit Cards

When it comes to credit, baby boomers and seniors stand out for their distinct preferences. Despite being major users of credit cards and store cards,...

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68% of Zillennials Use Voice Technology for Daily Tasks
68% of Zillennials Use Voice Technology for Daily Tasks
February 24, 2025  |  artificial intelligence

Zillennials — those born between 1991 and 1999 — are using voice technology to simplify daily tasks and manage disruptions. This microgeneration uses voice assistants...

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