TikTok

Chipotle VP: Guacamole-Inspired Makeup Boosts Brand’s Superfans’ Engagement
Chipotle VP: Guacamole-Inspired Makeup Boosts Brand’s Superfans’ Engagement
August 03, 2024  |  Retail

As brands tap partnerships to reach consumers in more parts of their day-to-day lives, Chipotle Mexican Grill is once again getting into the makeup game....

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Pinterest Reportedly Turning to News Outlets to Sell Ads
Pinterest Reportedly Turning to News Outlets to Sell Ads
July 29, 2024  |  Partnerships

Pinterest is reportedly seeking help from news outlets and other publishers in selling ads. The social media platform is testing a new program to sell...

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TikTok Reportedly Bringing In-App Shopping to Spain and Ireland
TikTok Reportedly Bringing In-App Shopping to Spain and Ireland
July 23, 2024  |  eCommerce

TikTok is reportedly planning to roll out in-app shopping for users in Spain and Ireland. The launch could come as soon as October, Bloomberg News...

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Eventbrite Enables In-App Ticket Purchases on TikTok
Eventbrite Enables In-App Ticket Purchases on TikTok
July 16, 2024  |  Social Commerce

Global events marketplace Eventbrite has partnered with TikTok to help event creators promote their events and sell tickets. This collaboration includes an integration in which...

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House Committee Votes to Aid Defense of TikTok Ban
House Committee Votes to Aid Defense of TikTok Ban
July 11, 2024  |  Politics

The U.S. House Energy and Commerce Committee reportedly voted Thursday (July 11) to give the Justice Department a transcript of a closed-door hearing about threats posed by TikTok....

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Social Media Apps Tap Click-and-Mortar™ Pop-Ups to Boost Commerce
Social Media Apps Tap Click-and-Mortar™ Pop-Ups to Boost Commerce
July 09, 2024  |  Retail

As social media platforms aim to grow their presence in retail, key players including Snapchat, Pinterest and TikTok are turning to omnichannel retail pop-ups. Most...

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TikTok Joins Merchants’ Summer Discounting Dash for Paycheck-to-Paycheck Shoppers
TikTok Joins Merchants’ Summer Discounting Dash for Paycheck-to-Paycheck Shoppers
July 01, 2024  |  Social Commerce

As retailers and marketplaces look to summer sales to win the spending of budget-strapped consumers, TikTok Shop is joining the mix with its own discounting...

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Half of All Influencers Peak at $15K Per Year
Half of All Influencers Peak at $15K Per Year
June 18, 2024  |  Social Commerce

You can make money as a social media influencer. But maybe not enough to get by. A report Monday (June 17) evening by The Wall...

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TikTok Shop Testing Image Search Capability in US, Southeast Asia
TikTok Shop Testing Image Search Capability in US, Southeast Asia
June 11, 2024  |  eCommerce

TikTok is reportedly testing image search capability for TikTok Shop. This capability allows users to use a photo that they have taken or uploaded to find similar...

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