Xbox

Epic Games Reportedly Eyeing Subscription Launch in Race for Gamers’ Loyalty
Epic Games Reportedly Eyeing Subscription Launch in Race for Gamers’ Loyalty
January 22, 2024  |  Subscriptions

As gaming consoles and game developers alike compete for consumers’ recurring spending, Fortnite parent company Epic Games is reportedly looking into launching its own subscription...

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Xbox Making Billion-Dollar Game Pass Bet as Competition Heats Up
Xbox Making Billion-Dollar Game Pass Bet as Competition Heats Up
December 04, 2023  |  Subscriptions

Xbox is seeing its massive investment in video game content pay off, as more of gaming comes to rely on subscription models. In an interview...

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Microsoft Prepares to Launch Mobile Gaming Store
Microsoft Prepares to Launch Mobile Gaming Store
November 30, 2023  |  Mobile Commerce

Microsoft is in talks with partners to launch a mobile gaming store that would compete with those of Apple and Google. Phil Spencer, the head...

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Tech Giants Drive Subscription Growth Across Consumers’ Daily Activities
Tech Giants Drive Subscription Growth Across Consumers’ Daily Activities
October 31, 2023  |  Subscriptions

From business to leisure, the largest tech companies are driving recurring revenue from every part of consumers’ day-to-day routines with their subscription offerings. Take, for...

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Microsoft Boosts Xbox Game Pass Engagement Even as Competition Escalates
Microsoft Boosts Xbox Game Pass Engagement Even as Competition Escalates
October 26, 2023  |  Subscriptions

As more entrants crowd the gaming subscription space, Microsoft is still growing engagement with its Xbox Game Pass membership program, suggesting that when it comes...

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Netflix Leverages Fan Enthusiasm to Sidestep Gaming’s Subscriber Acquisition Challenges
Netflix Leverages Fan Enthusiasm to Sidestep Gaming’s Subscriber Acquisition Challenges
October 20, 2023  |  Subscriptions

Netflix is taking advantage of its subscribers’ strong affinity for many of its films and series to create an audience for its incipient gaming business...

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Xbox Teams With Mastercard to Unveil First Credit Card 
Xbox Teams With Mastercard to Unveil First Credit Card 
September 11, 2023  |  Credit Cards

Microsoft-owned gaming platform Xbox is debuting its first co-branded credit card in the U.S. The Barclays-issued Mastercard, announced Monday (Sept. 11), will be available on Sept. 21 exclusively...

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IHOP Announces Xbox Rewards as Restaurants Explore Cross-Brand Loyalty
IHOP Announces Xbox Rewards as Restaurants Explore Cross-Brand Loyalty
August 23, 2022  |  Restaurant innovation

As restaurants work to drive frequency and build brand affinity, many are looking to reward consumers with deals and perks that extend beyond their menus....

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Xbox Gamers Can Now Pay With Cash Online With Paysafe
Xbox Gamers Can Now Pay With Cash Online With Paysafe
June 30, 2021  |  Payment Methods

Paysafe, the payments platform, will now be letting payments happen on the Microsoft Store or Xbox via the company’s eCash solution called paysafecard, a press...

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