Accidental Churn news and trends

Butter Raises $22M to Help Subscription Merchants Combat Accidental Churn

January 12, 2023
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Butter Raises $22M to Help Subscription Merchants Combat Accidental Churn

January 12, 2023
FinTech Butter Payments has raised $22 million in Series A funding to fight accidental churn. Accidental churn — in which payments are falsely declined in an effort to stem fraud — is the leading cause of subscription churn. It accounts for $500 billion in lost revenue each year, Butter Founder and CEO Vijay Menon said […]